Voilae

Overview

Voilae is a Shopify app that adds AI-powered virtual try-on to apparel product pages. It is best suited to clothing merchants who want shoppers to preview products on an avatar or in an uploaded photo, with store analytics alongside the try-on experience.

Shopper photos go to fal.ai for generation and are not retained after a result is delivered. Generated results are stored temporarily in Supabase before cleanup; Voilae says data in transit is encrypted and store data is deleted within 48 hours of uninstall.

Key features

Shoppers can choose an avatar or upload a photo and receive a result in about 1–2 seconds. That quick, product-page flow gives apparel shoppers a direct way to preview an item, though it is a focused Shopify feature rather than a general-purpose try-on app.

Voilae says it installs without code or theme edits, works with Shopify themes, and syncs products and variants automatically. The analytics dashboard tracks try-ons and the try-on-to-add-to-cart funnel, giving merchants a way to examine engagement beyond the generated images.

Shopify Billing handles charges, and the app uses Shopify product data, a theme app extension, and mandatory Shopify webhooks. Product and analytics data are stored in Supabase with row-level security scoped to each store. Voilae also says it handles Shopify customer data request and deletion webhooks.

Pricing

Voilae has a free plan and three monthly paid plans. Paid plans include a 14-day free trial. Successful generated results count toward usage; previews, errors, retries, and cached results do not. Overages are billed through Shopify, and merchants can set an overage cap in Voilae admin settings—worth doing if usage could exceed the monthly allowance.

Free is useful for a small trial of the shopper flow, but 15 monthly try-ons leaves little room for sustained store use, and its overage rate is the highest. Starter is the sensible step up for modest volume, adding email capture and a tenfold monthly allowance. Growth lowers the per-generation overage and suits stores expecting more activity. Pro is for higher-volume merchants who need white-labeling and priority support; its much higher monthly price is difficult to justify without those needs or its larger allowance.

Platforms

Voilae is a web-based Shopify app for apparel and clothing merchants. Its product and billing integrations are Shopify-specific, so it is not the fit for merchants seeking a standalone consumer app or a different ecommerce platform.

Who it's for

Choose Voilae if you run a Shopify apparel store and want product-page try-on, a try-on-to-cart funnel, and usage-based plans that start free. It is less compelling if 15 free monthly try-ons are too restrictive and you cannot predict paid usage, although the overage cap helps control that risk.

Pros and cons

• Pro: Avatar and photo-upload options deliver try-on results in about 1–2 seconds, keeping the preview flow focused.
• Pro: Automatic product and variant sync, with installation that Voilae says needs no code or theme edits, reduces setup work for Shopify stores.
• Pro: Funnel analytics connect try-on activity with add-to-cart behavior, while overage caps give merchants a spending control.
• Con: The Free plan's 15 try-ons per month is a narrow allowance, and its $0.20/gen overage rate is the highest of the plans.
• Con: The app is tied to Shopify and apparel; stores outside that combination should look elsewhere.

Alternatives

For a wider category comparison, browse Virtual Try-On Software.

TryItOn is a broader-platform freemium option, with Android, iOS, desktop, web, API, and extension support; pick it if reach beyond Shopify apparel matters more than Voilae's store analytics. Photta offers web and API access with a free start of 20 credits and a Hobby plan at $14 a month; it is an alternative for product-photo generation workflows. RealityTry has a free tier with 20 try-on credits, one-click Shopify install, and basic analytics; consider it if that free allowance is a better starting point. TryOn Virtual offers 25 monthly sessions on its free Starter plan and pauses usage at the limit, making it an option for merchants who prefer a hard stop to overage billing.

WeShopAI Virtual Try-On starts with 200 registration points on its free trial and supports Android, iOS, web, and API; it may suit shoppers seeking a multi-platform option. Banuba Face AR SDK is a paid SDK with yearly billing and platform-dependent custom pricing, an alternative for teams looking for an SDK rather than a Shopify app. Fittingbox Virtual Try-On starts at $59 a month for up to 10 active products and 500 virtual try-ons, so it is an option for merchants who want a defined product and usage allowance. Tryonixs is another freemium option with Shopify integration, virtual try-on, and basic analytics; consider it as an alternative Shopify tool.

Verdict

Voilae is a strong fit for Shopify apparel merchants who want a quick shopper-facing try-on paired with store-level funnel analytics and straightforward product syncing. Its free tier is best treated as a limited trial, not a dependable ongoing allowance; move to a paid plan when volume warrants it, and set an overage cap. Look elsewhere if your store is not on Shopify or you need a larger free quota.