Up
The facts below are what the maker publishes about Up, checked and dated. Our editors have not written about it yet.
Plans and prices
From Up's own pricing page, checked 11 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | $49 a month | Unlimited emails · 50K contacts · Early bird price; alternatively $59 per month, billed monthly |
| Growth | $99 a month | Unlimited emails · Unlimited contacts · API access · Early bird price; alternatively $149 per month, billed monthly |
| Custom | Priced on request | Unlimited emails · Unlimited contacts · Amazon SES setup · Priority phone support |
The facts
Each one read from Up's own pages, with the date it was checked.
What it does
- API
- API access is included in the Growth plan.checked 11 Oct 2026
- Audience
- The About page describes Up as serving founders, sales professionals, and marketers who need to send large volumes of email.checked 11 Oct 2026
- Automation
- Up supports automated follow-ups, drip campaigns, customer onboarding, and welcome series.checked 11 Oct 2026
- GDPR
- Up says it is GDPR-compliant and that users can export, delete, and update contact data to support data requests.checked 11 Oct 2026
- Integrations
- Up requires customers to set up their own Amazon SES account and does not offer third-party or Zapier integrations, according to its comparison page.checked 11 Oct 2026
- List hygiene
- Up automatically manages unsubscribes and bounces in real time.checked 11 Oct 2026
- Personalization
- Up supports personalized emails and email sequences for prospecting and newsletters.checked 11 Oct 2026
- Product
- Up is an email outreach tool for small businesses that sends and automates email at scale using Amazon SES.checked 11 Oct 2026
- Reporting
- Campaign reporting tracks open, click, and bounce rates.checked 11 Oct 2026
- Security and privacy
- The privacy policy says contact lists are stored on AWS servers in the United States and are not sold or shared with others; email service providers can access them when sending.checked 11 Oct 2026
- Segmentation
- Users can create custom fields and use different lists to segment subscribers.checked 11 Oct 2026
- Support
- The Custom plan includes Amazon SES setup and priority phone support.checked 11 Oct 2026
- Use cases
- The maker says customers use Up for prospecting and email newsletters.checked 11 Oct 2026
The company
- Headquarters
- Stevenage, Hertfordshire, United Kingdomchecked 28 Sep 2026
Money
- Trial
- The pricing FAQ says Up does not currently offer a free trial.checked 11 Oct 2026
