Submagic
Submagic is a web tool for creating captioned videos, with caption styling, burn-in captions, brand caption presets, and subtitle export in other formats.
What Submagic is
Submagic is a web tool for creating captioned videos, with caption styling, burn-in captions, brand caption presets, and subtitle export in other formats. It supports captions in 123 languages. The listed maximum video length is two minutes, and its Starter plan also sets a two-minute video duration. Starter costs $12 a month billed annually and includes 15 videos per member per month, AI auto captions, 1080p export, and no watermark. Pro costs $23 a month billed annually, with 40 videos per member per month, a five-minute duration, premium caption templates, Brand Kit, and Storyblocks B-rolls and audio. Business costs $41 a month billed annually and includes up to 100 videos per member per month, 30-minute videos, 4K and 60 FPS export, custom templates, advanced security, and SSO. Submagic has a free plan. Its maker, Submagic, is headquartered in Paris, France.
Good
- Captions in 123 languages
- Burn-in captions and subtitle export
- Brand caption presets
- Free plan available
- Business includes 4K and 60 FPS export
Watch out
- Listed maximum video length is two minutes
- Starter allows 15 videos per member monthly
- Paid plans are billed annually at listed prices
Who it suits
Submagic may suit creators who want styled, branded captions and subtitle exports in other formats. Its plans offer different monthly video allowances and maximum durations.
Verdict
Submagic combines caption styling, burn-in, brand presets, and subtitle export in a web tool. Check the plan’s video duration and monthly allowance against your needs; the listed maximum is two minutes.
Plans and prices
From Submagic's own pricing page, checked 21 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Starter | $12 a month | 15 videos/member/month · max 2 minutes/video · 3 AI credits · 1080p/30 FPS · 10 API minutes/month · no watermark · billed yearly |
| Pro | $23 a month | 40 videos/member/month · max 5 minutes/video · 6 AI credits · Storyblocks footage/audio · 1080p/30 FPS · 10 API minutes/month · billed yearly |
| Business | $41 a month | Up to 100 videos per member per month · 30-minute video duration · 4K and 60 FPS export · Custom templates · Advanced security and SSO · billed annually |
| Magic Clips add-on | $19 a month | AI clips from 10 long videos/month · per member/month |
| Business + API | $41 a month | 100 videos/member/month · max 30 minutes/video · 15 AI credits · 4K/60 FPS · 10 custom templates · 100 API minutes/month · billed yearly |
| Custom Plan | Priced on request | custom videos · custom video minutes · custom members · custom Magic Clips limits · unlimited templates · custom API limits · dedicated customer success · advanced security and SSO · contact sales |
The facts
Each one read from Submagic's own pages, with the date it was checked.
What it does
- API capabilities
- The API supports captions, Magic Clips, templates, multilingual transcription, webhooks and an MCP server usable from Claude, Cursor and other compatible assistants.checked 21 Oct 2026
- API documentation and support
- The developer site provides a three-step quick start, curl example, API reference links, email support and a Discord community.checked 21 Oct 2026
- API rate limits
- Published limits are 1,000 requests/hour for lightweight operations, 500 for retrieval and uploads, and 50 for exports.checked 21 Oct 2026
- Audio tools
- Submagic offers sound effects, background music and AI audio cleanup for reducing background noise.checked 21 Oct 2026
- Auto B-roll
- Submagic can add royalty-free stock footage or user clips automatically in one click.checked 21 Oct 2026
- Auto captions
- The editor transcribes speech and creates animated captions, with the product page claiming 123-language support and 99% accuracy.checked 21 Oct 2026
- Auto cut
- Auto Cut removes silent sections from a video.checked 21 Oct 2026
- Auto zoom
- Magic Zoom applies automated zoom effects intended to make clips more dynamic.checked 21 Oct 2026
- Brand caption presets
- Yeschecked 19 Sep 2026
- Burn-in captions
- Yeschecked 19 Sep 2026
- Caption languages
- 123checked 19 Sep 2026
- Caption styling
- Yeschecked 19 Sep 2026
- Caption templates
- The caption tool provides more than 35 animated presets and lets users save branded fonts, colors and animation settings.checked 21 Oct 2026
- Data locations
- The privacy notice says servers are in the United States, with EU/US processors and Standard Contractual Clauses for international transfers.checked 21 Oct 2026
- Funding and origin
- Co-founder David Zitoun wrote that the company began with $500, no funding and two founders, later reaching 14 people.checked 21 Oct 2026
- Hosting and requirements
- Access requires a computer or smartphone, an internet connection and a browser; the service is hosted as SaaS by AWS.checked 21 Oct 2026
- Images and GIFs
- The editor supports adding images and GIFs with one click.checked 21 Oct 2026
- Integrations
- The integrations page positions the API for studios, education providers and creators and links to the developer documentation.checked 21 Oct 2026
- License model
- Terms grant a personal, non-transferable, non-exclusive right to use the hosted platform and prohibit reverse engineering, indicating proprietary SaaS rather than open-source software.checked 21 Oct 2026
The company
- Company legal name
- The platform publisher is TURBO STUDIO S.A.S., a French simplified joint-stock company registered in Paris.checked 21 Oct 2026
- Company profile
- LinkedIn lists Submagic as self-owned, headquartered in Paris, founded in 2023 and employing 11–50 people.checked 21 Oct 2026
- Headquarters
- Paris, Francechecked 23 Sep 2026
Money
- Free plan
- Yeschecked 19 Sep 2026
- Limit: reliability and billing
- Trustpilot summaries and reviews mention stuck exports, login problems, repeated payment attempts and difficult cancellation experiences.checked 21 Oct 2026
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