SocialOS
SocialOS monitors social signals from ideal buyers, surfaces Voice of Customer intelligence and supports personalized outreach and referrals.
What SocialOS is
SocialOS monitors social signals from ideal buyers, surfaces Voice of Customer intelligence and supports personalized outreach and referrals. Its listening modes are Topic Search, Comment Campaign, Own Engagement and HubSpot Segment. ICP filters can score engagers by title, seniority, company size, industry, location and tech stack. VoC Insights identifies themes, engagement patterns, tone and conversation gaps; Content Studio drafts LinkedIn posts from those themes and is labeled Beta. Campaign workflows combine connection requests, profile views, waits, branches and messages, with AI drafts available for review before sending. Referral campaigns match partners’ LinkedIn networks to an ICP and prepare introductions for partner approval. SocialOS describes bidirectional HubSpot CRM sync, Slack workflow notifications and connections to LinkedIn sender profiles. It also offers an MCP server and CLI with approval steps before actions affect LinkedIn. Base costs $199/mo and includes 5,000 actions per month and two LinkedIn sender profiles. Its terms say customers are responsible for connected-platform rules and acknowledge LinkedIn may restrict or terminate accounts using tools like the service.
Good
- Four listening modes cover different social signals.
- ICP filters score engagers using specified criteria.
- AI message drafts can be reviewed before sending.
- Referral introductions require partner review and approval.
- HubSpot and Slack connections are listed.
Watch out
- Base costs $199/mo.
- Plans meter actions; extras cost $0.05 each.
- Additional sender profiles cost $50 per month each.
- LinkedIn may restrict or terminate accounts using such tools.
Who it suits
SocialOS is aimed at go-to-market teams, with plans described for solo operators through leadership and sales teams. It may suit teams seeking LinkedIn listening, outreach and referral workflows tied to HubSpot.
Verdict
SocialOS brings LinkedIn listening, outreach and referral workflows together, with HubSpot and Slack connections listed. Weigh the action and sender-profile charges, along with the stated LinkedIn account risk, before choosing a plan.
Plans and prices
From SocialOS's own pricing page, checked 4 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Base | $199 a month | 5,000 actions/month · 2 LinkedIn sender profiles · 3 concurrent referral partners · email support · $199/mo; annual billing saves 20%, billed upfront |
| Team | $699 a month | 20,000 actions/month · 5 LinkedIn sender profiles · 5 concurrent referral partners · priority support · $699/mo; annual billing saves 20%, billed upfront |
| Scale | $1,499 a month | 50,000 actions/month · 10 LinkedIn sender profiles · 10 concurrent referral partners · priority support · $1,499/mo; annual billing saves 20%, billed upfront |
| Growth | $2,499 a month | 80,000 actions/month · 25 LinkedIn sender profiles · 25 concurrent referral partners · dedicated onboarding · $2,499/mo; annual billing saves 20%, billed upfront |
The facts
Each one read from SocialOS's own pages, with the date it was checked.
The company
- Headquarters
- Lexington, Massachusetts, United Stateschecked 28 Sep 2026
What it does
- ICP filters
- ICP filters can score engagers using criteria including title, seniority, company size, industry, location, and tech stack.checked 4 Oct 2026
- Integrations
- The site describes bidirectional HubSpot CRM sync, Slack workflow notifications, and connections to LinkedIn sender profiles.checked 4 Oct 2026
- Intended users
- The maker describes the product as built for go-to-market teams, with plan descriptions ranging from solo operators to leadership and sales teams.checked 4 Oct 2026
- Listening
- Its four listening modes are Topic Search, Comment Campaign, Own Engagement, and HubSpot Segment.checked 4 Oct 2026
- Other access
- SocialOS offers an MCP server and CLI for assistant or terminal use, with approval steps before actions affect LinkedIn.checked 4 Oct 2026
- Outreach workflows
- Campaign workflows support connection requests, profile views, waits, branches, and messages, with AI drafts available for review before sending.checked 4 Oct 2026
- Privacy
- The company says it does not sell personal information or share it with third parties for their independent marketing purposes.checked 4 Oct 2026
- Purpose
- SocialOS monitors social signals from ideal buyers, surfaces Voice of Customer intelligence, and supports personalized outreach and referrals.checked 4 Oct 2026
- Referrals
- Referral campaigns match partners’ LinkedIn networks to an ICP and draft warm introductions that partners review and approve before sending.checked 4 Oct 2026
- Security
- The privacy policy describes encryption in transit, encryption at rest where supported by infrastructure providers, access controls, hashed passwords, and audit logging.checked 4 Oct 2026
- Support
- Base includes email support; Team and Scale include priority support, and Growth includes dedicated support.checked 4 Oct 2026
- Usage limits
- Plans meter actions; extra actions cost $0.05 each, and additional sender profiles cost $50 per month each.checked 4 Oct 2026
- VoC and content
- VoC Insights surfaces themes, engagement patterns, tone, and conversation gaps; Content Studio drafts LinkedIn posts from VoC themes and is labeled Beta.checked 4 Oct 2026
Where it runs
- Platform risk
- The terms say customers are responsible for connected-platform rules and acknowledge that LinkedIn may restrict or terminate accounts using tools like the service.checked 4 Oct 2026
