Postable

Postable turns a greeting-card design into a mailed physical card, with addressing and postage handled in the same service. It suits people who want to send personal cards without managing envelopes or stamps; its free address book and scheduling help, but card costs and delivery uncertainty are worth weighing.

Overview

Postable combines card creation with the practical work of getting cards to recipients. Choose a design, personalize photos, message, and fonts, or upload an image; Postable prints, addresses, stamps, and mails the result. For occasional senders, that end-to-end approach is more useful than a design tool alone. The trade-off is that not every design element can be customized, and addressed envelopes cannot be ordered separately.

The online address book is free even without a card purchase. Contacts can submit their details through a personal link, or users can import CSV and Excel files or enter addresses manually. That makes Postable useful for maintaining a mailing list between card occasions, not just at checkout.

Key features

Personalization and group sending

Carbon Copy lets a sender write one message for multiple recipients while personalizing each copy with the recipient’s name. It is a practical middle ground between composing every card from scratch and sending an impersonal batch. Postable also supports postcard formats, bulk upload, and variable personalization.

Scheduling and delivery

Birthday cards can be scheduled up to a year in advance, and anniversary cards can be scheduled around a chosen date. This is a meaningful convenience for recurring occasions, though it does not remove the need to plan ahead: cards usually arrive in about a week, and USPS delivery takes 2–6 days after mailing. Delivery is not guaranteed.

The Track Cards button shows locations and estimated delivery dates, but USPS does not scan final delivery. Tracking therefore offers progress visibility rather than confirmation that a recipient has the card.

Business sending, materials, and privacy

The business service supports contact imports, branded logo cards, volume discounts, and a dedicated account representative. Business customers can reach their representative by phone or email; other users are directed to a contact form. Postable says its cards use 100% post-consumer recycled paper. It also says its servers are in the United States, stores only the last four card digits and expiration date, and leaves sensitive payment information with Stripe.

Pricing

Postable is freemium: the free account includes the online address book, with no card purchase required. Greeting cards are charged per card plus a stamp, so the address book’s zero price does not make sending free.

• Free account and online address book: free. Best for keeping contacts organized without ordering cards.
• Greeting cards (1 card): $5.99 plus stamp for one card. This suits a one-off greeting, but costs more per card than the larger quantities.
• Greeting cards (2–19 cards): $5.29 each plus stamp. A fit for small batches, with a lower per-card charge than a single card.
• Greeting cards (20 or more): $4.59 each plus stamp, with volume discounts available. This is the lowest stated per-card rate and is aimed at larger sends.

All card rates are in addition to postage. The pricing model is freemium, while the free benefit is the address book rather than a free card quota.

Platforms

Postable is available on the web. Its print ordering and direct mailing make it a service for producing and sending physical cards, rather than a platform for digital greetings.

Who it's for

Postable is a strong fit for individuals who send birthday or anniversary cards and want contacts, personalization, scheduling, postage, and mailing together. Its free address book is also useful for people preparing a future mailing list. Businesses sending branded cards in volume may value imports, discounts, and a dedicated representative. It is less suitable for buyers who need every design element editable, separate addressed envelopes, guaranteed arrival, or delivery confirmation.

Pros and cons

• Pro: The address book is free without a card order, and contacts can add their own information through a personal link.
• Pro: Scheduling, recipient-name personalization, and direct mailing reduce the work of keeping up with repeat occasions or sending to a group.
• Pro: The 20-or-more rate falls to $4.59 each plus stamp, with volume discounts available.
• Con: Every card rate requires an additional stamp, and even a single card costs $5.99 plus stamp.
• Con: Customization does not extend to every card element, and Postable does not sell addressed envelopes separately.
• Con: Delivery is not guaranteed, and tracking does not confirm final delivery.

Alternatives

For a broader postcard-maker directory, browse Postcard Maker Software. Consider PRINTgenie if Android or iOS access matters alongside web and API platforms; it is freemium with a free plan. Mailjoy is worth comparing for postcard campaigns: it has a free plan, and its Standard 6” x 4” postcard rate is 90¢ per postcard with print, postage, and tracking included; large 9” x 6” postcards are $1.20 per postcard with those services included.

Postalytics may fit campaign-oriented users who want unlimited campaigns, templates, and lists on its free plan, with one user login and mail charged per piece. Choose Vistaprint Postcards for a paid web option whose custom postcard offer is $0.05, paid once, billed for 5000 postcards, with options and price depending on product selection. MyPostcard is another paid option, available on Android, iOS, web, and API.

QuantumDigital is a paid API and web alternative with a Print / Ship API rate of $0.10, paid once, billed per card, with a 20-piece minimum and stated FedEx shipping options. Click2Mail is a web-based free alternative. MailerBot is a paid option for web, Windows, macOS, and Linux.

Verdict

Choose Postable if you want to make and mail physical greeting cards while keeping a free address book and scheduling recurring occasions. Its strength is bringing personalization, addressing, postage, and mailing into one workflow; its main drawbacks are per-card costs plus stamps and delivery that is neither guaranteed nor confirmed at the final step. Look elsewhere if you need complete design control, separate addressed envelopes, or a different postcard campaign workflow.