
Porto
Porto is a paid WordPress website builder and WooCommerce theme for businesses, agencies, freelancers, and online stores.
What Porto is
Porto is a paid WordPress website builder and WooCommerce theme for businesses, agencies, freelancers, and online stores. It requires an existing WordPress installation and supports Elementor, WPBakery, and Gutenberg, with tools for building headers, footers, archives, product pages, popups, and dynamic layouts. The product lists more than 105 prebuilt websites that users can install and customize, alongside AI tools for demo imports, website titles, product content, blog descriptions, and SEO meta information. WooCommerce features include an off-canvas shopping cart, live AJAX product search, and additional product-filtering layouts. The maker describes its layouts as responsive across screen resolutions and includes a Speed Optimize Wizard and Critical CSS support. An active license includes support and product updates. One purchase code can be used on one live production site and up to five staging sites; the WordPress site should use HTTPS and meet standard WordPress hosting requirements.
Good
- Supports Elementor, WPBakery, and Gutenberg
- Lists more than 105 prebuilt websites
- Includes WooCommerce shopping and search features
- Offers annual and lifetime license options
Watch out
- Requires an existing WordPress installation
- One purchase code covers one live site
- One-website annual plan costs $25 a year
Who it suits
Porto suits people building or managing WordPress sites, especially businesses and online stores using WooCommerce. It is not intended as a standalone builder without an existing WordPress installation.
Verdict
Porto combines site-building tools, prebuilt designs, and WooCommerce features in a WordPress-only product. Check the license site limit and plan term against the sites you need to build.
Plans and prices
From Porto's own pricing page, checked 7 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| 1 Website — annual | $25 a year | 1 website · product updates and improvements · support with active license · 30-day money-back guarantee · $25 / yr |
| 1 Website — lifetime | $49, paid once | 1 website · product updates and improvements · support with active license · 30-day money-back guarantee · $49 |
| 3 Websites — annual | $49 a year | 3 websites · product updates and improvements · support with active license · 30-day money-back guarantee · $49 / yr |
| 10 Websites — annual | $99 a year | 10 websites · product updates and improvements · support with active license · 30-day money-back guarantee · $99 / yr |
| 3 Websites — lifetime | $99, paid once | 3 websites · product updates and improvements · support with active license · 30-day money-back guarantee · $99 |
| 10 Websites — lifetime | $199, paid once | 10 websites · product updates and improvements · support with active license · 30-day money-back guarantee · $199 |
The facts
Each one read from Porto's own pages, with the date it was checked.
What it does
- AI tools
- Porto describes an AI demo import assistant, an AI website title generator, and a generator for product content, blog descriptions, and SEO meta information.checked 7 Oct 2026
- Commerce features
- Porto includes WooCommerce features such as an off-canvas shopping cart, live AJAX product search, and additional product filtering layouts.checked 7 Oct 2026
- Installation requirement
- Porto is designed exclusively for WordPress and requires an existing WordPress installation.checked 7 Oct 2026
- Integrations
- The product page lists compatibility with WooCommerce, Elementor, Elementor Pro, WPBakery Page Builder, WPML, Contact Form 7, and other plugins.checked 7 Oct 2026
- License limit
- The maker's documentation says one purchase code can be used on one live production website and up to five staging sites for testing or development.checked 7 Oct 2026
- Page building
- Porto supports Elementor, WPBakery, and Gutenberg, and includes full site building tools for headers, footers, archives, product pages, popups, and dynamic layouts.checked 7 Oct 2026
- Performance
- Porto includes a Speed Optimize Wizard described as optimizing unnecessary resources, and its product page describes Critical CSS support.checked 7 Oct 2026
- Prebuilt sites
- The product page lists more than 105 prebuilt websites and says users can install a demo, select it, and customize it.checked 7 Oct 2026
- Product
- Porto is an AI-powered WordPress website builder and WooCommerce theme for businesses, agencies, freelancers, and online stores.checked 7 Oct 2026
- Responsiveness
- The maker describes Porto as fully responsive and says its layouts work across screen resolutions.checked 7 Oct 2026
- Security setup
- Porto's setup documentation says the WordPress site should run on HTTPS and that the hosting environment must meet standard WordPress requirements.checked 7 Oct 2026
- Support
- The product page says support is included with an active license, and the maker's landing page states technical replies are expected within 24 hours with a 14-hour average response time.checked 7 Oct 2026
The company
- Maker
- The landing page says Porto was created in partnership between P-Themes and Okler.checked 7 Oct 2026
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