Phera
Phera is a web platform for managing wedding logistics, from guest lists and invitations to travel, accommodations, concierge questions, and vendor conversat…
What Phera is
Phera is a web platform for managing wedding logistics, from guest lists and invitations to travel, accommodations, concierge questions, and vendor conversations. Couples can create custom wedding websites with RSVP collection and guest-level access to events. Planning updates for guest lists, rooms, and shuttle arrangements can be made by chat or voice. Its WhatsApp concierge answers questions using wedding details and can provide local information, visa guidance, and airport-pickup information in English or Hindi. Couples approve WhatsApp messages before sending, or can pre-approve scheduled messages for automatic delivery. Phera describes a directory of 1,200+ wedding vendors across destination-wedding cities in Asia, filterable by budget and NRI experience. The Free plan includes a website, guest list, RSVPs, task manager, and multi-user collaboration. Base costs $349 one-time per wedding and adds concierge, room and transportation management, and vendor management. White Glove costs $599 one-time per wedding and adds managed guest operations, white-label branding, premium support, and custom-requested features. Phera says it handles the months before a wedding and recommends pairing the service with a local day-of coordinator.
Good
- Free plan includes guest lists and RSVPs.
- Supports guest-level access to wedding events.
- Planning updates can be made by chat or voice.
- Concierge provides guidance in English or Hindi.
- White Glove includes managed guest operations.
Watch out
- Base costs $349 one-time per wedding.
- White Glove costs $599 one-time per wedding.
- Phera recommends a local day-of coordinator.
- Guest-uploaded data has defined post-wedding retention periods.
Who it suits
Phera is designed for couples planning Indian weddings, including destination weddings and celebrations with international guests. It may suit couples who want guest and vendor logistics handled through a web platform.
Verdict
Phera covers planning and guest logistics before the wedding, with free and paid tiers for different levels of assistance. Couples should account for the recommended local day-of coordination separately.
Plans and prices
From Phera's own pricing page, checked 9 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Phera Free | Free | Custom wedding website · guest list · RSVPs · guest-level event access · custom RSVP questions · task manager · multi-user collaboration · $0 forever |
| Phera Base | $349, paid once | Everything in Free · WhatsApp concierge · room assignments · transportation management · WhatsApp bot for the couple · vendor management · $349 one-time, per wedding |
| Phera White Glove | $599, paid once | Everything in Base · guest operations managed for you · white-label branding · premium support · custom-requested features · $599 one-time, per wedding |
The facts
Each one read from Phera's own pages, with the date it was checked.
What it does
- Data protection
- Phera says it aims to comply with applicable privacy laws including GDPR, CCPA/CPRA, and India's DPDPA 2023.checked 9 Oct 2026
- Data retention
- The privacy policy says host-uploaded guest data is retained for 12 months after the wedding, while guest-submitted RSVP responses and comments are retained for 90 days after it.checked 9 Oct 2026
- Day-of coordination
- Phera says it handles the months leading up to a wedding and recommends that most couples pair it with a local day-of coordinator.checked 9 Oct 2026
- Guest concierge
- The WhatsApp concierge answers guest questions using wedding details and can provide local information and visa and airport-pickup guidance in English or Hindi.checked 9 Oct 2026
- Messaging controls
- Phera says couples approve WhatsApp messages before they are sent, and can pre-approve scheduled messages for automatic delivery.checked 9 Oct 2026
- Purpose
- Phera is a wedding logistics platform for managing guest lists, invitations and updates, travel, accommodations, guest concierge, and vendor conversations.checked 9 Oct 2026
- Security
- Phera lists TLS in transit, encryption at rest, Postgres row-level security, least-privilege access, admin MFA, secret rotation, audit logging, and error monitoring as safeguards.checked 9 Oct 2026
- Support
- Phera says it usually replies to messages within the day, and its White Glove plan includes premium support.checked 9 Oct 2026
- Target users
- Phera is designed for couples planning Indian weddings, including destination weddings and celebrations with international guests.checked 9 Oct 2026
- Vendor directory
- Phera describes a directory of 1,200+ wedding vendors across destination-wedding cities in Asia, filterable by budget and NRI experience.checked 9 Oct 2026
- Wedding websites
- Phera offers custom wedding websites with guest lists, RSVP collection, and guest-level event access controls.checked 9 Oct 2026
The company
- Founded
- 2025checked 28 Sep 2026
Money
- Wedding planning
- The planner can be used by chat or voice to update wedding plans, guest lists, rooms, and shuttle arrangements.checked 9 Oct 2026
Where it runs
- Phera uses Meta WhatsApp Business Cloud API for guest-facing messaging and Whapi.Cloud for vendor-facing groups.checked 9 Oct 2026
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