Persana AI
Persana AI was a go-to-market platform for prospecting and outreach that combined data sources, AI enrichment, and CRM automation.
What Persana AI is
Persana AI was a go-to-market platform for prospecting and outreach that combined data sources, AI enrichment, and CRM automation. Its site advertised more than 100 providers of contact, firmographic, technographic, and funding information, as well as more than 75 buying-intent signals such as hiring, job changes, funding, website visits, and keyword intent. AI research agents were described as analyzing companies, producing personalization insights, tracking competitors, and scoring leads. The platform also offered an AI email sequencer with scheduling and deliverability features. Listed integrations included HubSpot, Salesforce, Gmail, Instantly, Outreach, Smartlead, and Lemlist, among others. Its pricing information listed a free plan and paid plans, including Starter at $85 a month and Growth at $151 a month billed annually. However, Persana says billing was suspended on April 1, 2026, access ended May 1, and the platform sunset on May 2, 2026. It also says remaining platform data would be permanently deleted and directs customers to export data and move workflows to Rox as its team joins that company.
Good
- Advertised more than 100 data providers.
- Listed more than 75 buying-intent signals.
- AI agents could score leads and generate personalization insights.
- Listed CRM, email, and outreach integrations.
Watch out
- Platform sunset on May 2, 2026.
- Access ended May 1, 2026.
- Remaining platform data was slated for permanent deletion.
Who it suits
Persana's listed features were aimed at sales and go-to-market teams looking for prospecting data, buying-intent signals, enrichment, and outreach automation. The platform has sunset, so the transition notice is central for former customers.
Verdict
Persana AI's listed prospecting and outreach tools covered research, enrichment, signals, and email sequencing. It is no longer available; former customers are directed to export data and move workflows to Rox.
Plans and prices
From Persana AI's own pricing page, checked 23 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free | Free | 50 credits · 50 emails · 5 phones · Up to 500 people/company search · No billing |
| Starter | $85 a month | 2,000 credits/mo · Up to 7,000 people/company search · Billed monthly |
| Growth | $151 a month | 60,000 credits/year · Up to 20,000 people/company search · Billed annually |
| Pro | $400 a month | 216,000 credits/year · Up to 30,000 people/company search · Up to 10,000 exports · Billed annually |
| Unlimited | $600 a month | 600,000 credits/year · Unlimited searches subject to fair use · Billed annually |
| Enterprise | — | Custom plan · AI SDR (full-service) · Custom playbooks and templates · Dedicated account team |
The facts
Each one read from Persana AI's own pages, with the date it was checked.
What it does
- AI research
- Its AI research agents are described as analyzing companies, generating personalization insights, tracking competitive information, and scoring leads.checked 30 Sep 2026
- API
- The pricing page lists webhooks and an HTTP API among plan features, and says Growth includes bring-your-own API key support.checked 30 Sep 2026
- Data sources
- The site advertises access to more than 100 data providers, including contact, firmographic, technographic, and funding information.checked 30 Sep 2026
- Integrations
- The integrations page lists HubSpot, Salesforce, Gmail, Instantly, Outreach, Smartlead, Lemlist, and other tools.checked 30 Sep 2026
- Limits
- The pricing page lists plan-specific people or company search limits and says Unlimited searches are subject to fair use and the terms of service and anti-abuse policies.checked 30 Sep 2026
- Outreach
- Persana describes an inbuilt AI email sequencer with scheduling and deliverability features.checked 30 Sep 2026
- Paid from
- 68checked 23 Sep 2026
- Privacy
- The privacy page says Gmail data is used for sales communication and engagement tracking, encrypted in transit and at rest, access-controlled, and retained only as needed for service.checked 30 Sep 2026
- Product
- Persana describes itself as a go-to-market platform combining data sources, AI enrichment, and CRM automation for prospecting and outreach.checked 30 Sep 2026
- Signals
- The site says Persana tracks more than 75 buying-intent signals, including job changes, hiring, funding, website visits, and keyword intent.checked 30 Sep 2026
- Support
- The pricing page lists premium support for Pro, white-glove Slack support for Unlimited, and a dedicated account team for Enterprise.checked 30 Sep 2026
- Transition
- Persana says its team is joining Rox and directs customers to export data and move workflows to Rox.checked 30 Sep 2026
The company
- Company
- The site identifies the business as Netla Inc, doing business as Persana AI.checked 30 Sep 2026
Money
- Free plan
- Yeschecked 23 Sep 2026
Where it runs
- Platform status
- Persana says billing was suspended on April 1, 2026, access ended May 1, and the platform sunset on May 2, 2026; it says remaining platform data would be permanently deleted.checked 30 Sep 2026
Alternatives to Persana AI
- 1
Regie.ai
Free planAndroidiOSWebExtension8.3From $41 a month - 2
BOSRAI
Free planAndroidiOSWebAPI7.9From $99 a month - 3
Instantly
AndroidiOSWebAPI7.8From $47 a month - 4
AI Sales Force
Free planWebAPI7.3From $49 a month - 5
HeyRik AI Sales Agent
Free planWebAPI7.3From $15 a month - 6
Buzz
AndroidiOSWebExtension7.1From $79 a month