MowProHQ

MowProHQ is a field-service platform for lawn care, landscaping, and related outdoor trades, combining customer records, estimates, scheduling, communication, billing, and payments. It suits solo operators and growing crews that want one system rather than separate office and field tools. The free tier handles core administration, while the Growth plan adds the crew controls that matter once several people are working jobs.

Its main trade-off is plan structure: the free edition stops at two team members, and card-processing costs vary by processor and plan. Businesses should choose it for its measured estimating and unified workflows, not if they need the lowest possible payment overhead or a larger free team.

Overview

MowProHQ puts CRM, quoting, agreements, scheduling, customer messaging, invoicing, and payments in one dashboard. It is designed for lawn care and landscaping but also supports pool service, pest control, pressure washing, window cleaning, irrigation, and snow removal. That makes it useful for operators with adjacent services, although its feature set is most naturally aligned with recurring outdoor jobs.

The Free plan includes CRM, scheduling, quotes, agreements, invoicing, a customer portal, and a website editor for up to two team members. That is a workable operating base for a solo owner or a small partnership, rather than a token demonstration account. The two-member ceiling is the decisive limitation for expanding businesses.

Key features

Estimating and scheduling

Satellite measurements cover turf, houses, mulch, and hardscape, with square footage updating while an estimate is drawn. For property-based quoting, that reduces dependence on manual area calculations and gives proposals a more consistent basis. The calendar supports day, week, month, and agenda views, recurring jobs, and sending jobs to Google Calendar, so owners can choose a view that matches daily dispatch or longer-range planning.

Crew operations

Growth and Pro add dispatch, route optimization, GPS crew-location tracking, chemical and spray-program tracking, and timeclocks with timesheets. These are meaningful upgrades for a mobile crew: routing and dispatch address travel and assignment decisions, while location and time records improve visibility into work in progress. They are not part of Free, so a two-person business that still needs those controls must pay for Growth rather than simply adding users.

Payments, integrations, and data

Payments can run through NMI via Omega Bank Card, Stripe, or Square. Stripe and Square charge their own processing rates plus a 1.5% MowProHQ platform fee, which can materially change the cost of a high-card-volume operation. Integrations include QuickBooks, Mailchimp, Google Calendar, Google reviews, and the supported payment processors. Customer, property, quote, and invoice records belong to the user and can be exported. Passwords use salted hashes, sessions are encrypted, and processor API keys and other sensitive settings are encrypted at rest. The privacy policy says personal information is not sold and may be shared with service providers needed to run the service.

Pricing

Free — free. Up to two team members receive CRM, scheduling, quotes, agreements, invoicing, a customer portal, and a website editor. NMI processing is 4% + $0.30. This is the sensible starting point for a solo operator or two-person business that can live without dispatch and route features.

Growth — $39 a month. It allows unlimited team members and adds dispatch, route optimization, GPS, chemical and spray tracking, timeclock, and a live website. NMI is 3.5% + $0.30. This is the operational tier for growing crews and the clearest upgrade when the Free member cap becomes restrictive.

Pro — $89 a month. Everything in Growth is included, along with AI website generation and regeneration, Get Found listings and SEO tools, and priority support. NMI remains 3.5% + $0.30. Choose it when marketing automation and faster support justify the extra $50 monthly; otherwise Growth covers the core field operation.

There is a 30-day trial. Optional add-ons include Business phone at $19 a month (local number, visit reminders, two-way replies, and missed-call text back), AI credit boost at $19 a month on Growth and Pro (extra daily credits that reset every 24 hours), and AI receptionist at $29 a month (40 conversations, then $0.79 each; it does not quote prices or book jobs).

Platforms

MowProHQ runs on web, Android, and iOS. Free iPhone, iPad, and Android apps let operators manage customers, quotes, and invoices away from a desk, while owners manage customers, quotes, invoices, and websites on the web.

Who it's for

Solo lawn-care operators and small partnerships get unusually broad administration without a subscription. Growth is aimed at landscaping and other field-service companies with multiple employees who need dispatch, routing, GPS, spray records, and timekeeping. Pro is for teams that also value AI-generated web content, listings and SEO tools, and priority support. Businesses that process many card payments should calculate the processor rates and platform fee before committing.

Pros and cons

• Pro: Satellite-based measurements make turf, mulch, house, and hardscape estimates more grounded in actual property areas.
• Pro: Scheduling, recurring jobs, customer messaging, invoicing, and payments share one workflow.
• Pro: Growth adds a substantial set of crew controls, including routing, GPS, spray tracking, and timesheets.
• Con: Free is limited to two team members, forcing larger crews to move to the $39 monthly tier.
• Con: Stripe and Square add a 1.5% MowProHQ fee on top of their processing rates.
• Con: The AI receptionist does not quote prices or book jobs, limiting its role to conversations.

Alternatives

Yardbook is a better fit if you want a free plan with customer management, jobs and scheduling, estimates, invoices, routing, expenses, reports, and lot measurement across a wider range of desktop and mobile platforms.

Plannit suits operators seeking a free-forever plan for two users with job requests, customers, scheduling, work orders, quotes, and invoicing.

LawnBook is aimed at smaller iPhone, iPad, and Mac operations that can stay within 15 clients and need basic invoicing, estimates, scheduling, expenses, time, and mileage tracking.

Grass Go offers a free lawn-service option on Android, iOS, and web without a free trial.

Lawn Buddy provides a free single-user Lite plan with a 4.8% plus $.30 card fee and supports Android, iOS, and web.

LawnPro is worth considering if a solo operator wants a free plan capped at one user and 25 customers, with a paid Startup tier for three employees.

SoloOp is a free lawn-care platform for operators who do not need a subscription.

TurfHop fits teams comparing $49 Truck and $79 Office plans, with Truck allowing two users plus unlimited employees.

For a broader category comparison, see Landscaping Software.

Verdict

MowProHQ is a strong choice for lawn and landscaping businesses that want measured estimates, unified office workflows, and a clear path from a two-person operation to a fully dispatched crew. Growth is the practical target for most expanding teams, while Pro earns its premium mainly through marketing and support additions. Look elsewhere if the two-user free cap, processor fees, or a need for more extensive free-plan capacity outweigh the benefit of keeping field operations and administration together.