Magic Hour
Magic Hour is an AI video creation service from a maker founded in 2023.
What Magic Hour is
Magic Hour is an AI video creation service from a maker founded in 2023. It supports text-to-video and image-to-video generation, AI avatars, and API access. Videos can be up to one minute long, and commercial use is allowed. Creator costs $19 a month when billed monthly and includes 144,000 credits per year on annual billing, 1024px export quality, commercial use, full API access, and watermark-free exports. Pro costs $39 a month and includes 300,000 credits per year on annual billing, 1472px quality, commercial use, full API access, and five concurrent generations. Business costs $99 a month, includes 840,000 credits per year on annual billing, 4K export quality, commercial use, full API access, and unlimited concurrent generations. Annual plans cost $144.00, $300.00, and $792 a year for Creator, Pro, and Business. The listed platform is API-based.
Good
- Text-to-video and image-to-video
- AI avatar support
- Commercial use allowed
- Free plan available
- 4K export on Business
Watch out
- Maximum video length is one minute
- Higher export quality requires higher plans
- Annual credit amounts are plan-specific
Who it suits
It suits creators and teams making short AI videos from text or images, including commercial projects. API access and plan-specific generation limits matter for production workflows.
Verdict
Magic Hour offers short-form AI video generation with avatars, API access, and commercial rights. Its free tier and several paid plans provide choices, while one-minute videos and plan-dependent quality and concurrency set clear limits.
Plans and prices
From Magic Hour's own pricing page, checked 19 Sep 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Creator | $19 a month | 144,000 credits per year on annual billing · 1024px export quality · Commercial use · Full API access · Watermark-free exports · billed monthly |
| Pro | $39 a month | 300,000 credits per year on annual billing · 1472px export quality · Commercial use · Full API access · Five concurrent generations · billed monthly |
| Business | $99 a month | 840,000 credits per year on annual billing · 4K export quality · Commercial use · Full API access · Unlimited concurrent generations · billed monthly |
| Creator annual | $144 a year | 144,000 credits per year · 1024px export quality · Commercial use · Full API access · billed annually |
| Pro annual | $300 a year | 300,000 credits per year · 1472px export quality · Commercial use · Full API access · billed annually |
| Business annual | $792 a year | 840,000 credits per year · 4K export quality · Commercial use · Full API access · billed annually |
The facts
Each one read from Magic Hour's own pages, with the date it was checked.
What it does
- AI avatars
- Yeschecked 19 Sep 2026
- API access
- Yeschecked 19 Sep 2026
- Commercial use
- Yeschecked 19 Sep 2026
- Image-to-video
- Yeschecked 19 Sep 2026
- Maximum resolution
- 4kchecked 19 Sep 2026
- Maximum video length
- 1checked 19 Sep 2026
- Paid from
- 19checked 19 Sep 2026
- Text-to-video
- Yeschecked 19 Sep 2026
The company
- Founded
- 2023checked 28 Sep 2026
Money
- Free plan
- Yeschecked 19 Sep 2026
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