
Lurio
Lurio is a web-based tool for creating on-brand, animated presentations and proposals for review and sharing.
What Lurio is
Lurio is a web-based tool for creating on-brand, animated presentations and proposals for review and sharing. Its client proposal generator turns a short brief into draft sections for approach, deliverables, team, timeline, pricing, and case studies. It can read a website or existing deck to identify a brand’s palette, type, and tone. Five review agents assess Strategy, Narrative, Data Integrity, Brand Compliance, and Audience Fit, with cited critiques. Users can create tailored deck editions for clients, investors, committees, or other stakeholders. The review workflow supports partner approvals and an audit trail showing who contributed, what was flagged or changed, and who approved the proposal. Named-link analytics show who opened a deck, how far they read, and slide-by-slide visit replays. The Free plan includes up to three decks and imports from PDF, Excel, and HTML prototypes. Pro is listed at $15/user/mo, and Intelligence at $29/user/mo; a three-day trial is also listed.
Good
- Drafts proposal sections from a short brief.
- Extracts brand palette, type, and tone.
- Five review agents provide cited critiques.
- Audit trail supports proposal approvals.
- Named-link analytics include slide-by-slide visit replays.
Watch out
- Free plan is limited to three decks.
- Pro costs $15/user/mo.
- Intelligence costs $29/user/mo.
Who it suits
Lurio suits agencies and consultancies that draft proposals, need brand-aligned presentations, or coordinate reviews and approvals with clients or partners.
Verdict
Lurio combines proposal drafting, brand styling, stakeholder review, and deck engagement information in a web-based tool. Its free plan has a three-deck limit, while paid plans add features such as review agents, audience editions, and analytics.
Plans and prices
From Lurio's own pricing page, checked 9 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Free | Free | Up to 3 decks · on-brand decks from your website · unlimited edits · share via link |
| Pro | $15 a month | Unlimited decks · review agents · reusable brand profiles · speaker pacing and practice mode · $15 / user / month |
| Intelligence | $29 a month | Everything in Pro · Audience Editions · analytics and view tracking · priority support · $29 / user / month |
The facts
Each one read from Lurio's own pages, with the date it was checked.
What it does
- Audience editions
- Lurio can create tailored editions of a deck for clients, investors, committees, or other stakeholders.checked 9 Oct 2026
- Branding
- Lurio can read a website or existing deck to extract a brand's palette, type, and tone for presentations.checked 9 Oct 2026
- Deck analytics
- Lurio provides named-link engagement information, including who opened a deck, how far they read, and slide-by-slide visit replays.checked 9 Oct 2026
- Import formats
- The Free plan lists importing from PDF, Excel, and HTML prototypes.checked 9 Oct 2026
- Intended users
- The client proposal generator describes its audience as agencies and consultancies.checked 9 Oct 2026
- Product
- Lurio creates on-brand, animated presentations and proposals for users to review and send.checked 9 Oct 2026
- Proposal drafting
- The client proposal generator drafts sections including the approach, deliverables, team, timeline, pricing, and case studies from a short brief.checked 9 Oct 2026
- Review agents
- Five included review agents cover Strategy, Narrative, Data Integrity, Brand Compliance, and Audience Fit, and their critiques are cited.checked 9 Oct 2026
- Review workflow
- The client proposal page says partners approve proposals and can review an audit trail of who worked on them, what was flagged, what changed, and who approved.checked 9 Oct 2026
- Support
- The Intelligence plan includes priority support.checked 9 Oct 2026
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