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haku

haku is a web platform for endurance event organizers and nonprofits running fundraising programs and events.

Place
#22 of 28
Score
5.4
haku's website

What haku is

haku is a web platform for endurance event organizers and nonprofits running fundraising programs and events. It brings together registration, fundraising, marketing, CRM and event operations. Organizers can set up branded, mobile-first registration, configure waves and corrals, coordinate bib and merchandise logistics, connect timing integrations and send race-day updates. A native CRM and real-time dashboards bring participant and supporter data together for segmentation and outreach. Listed integrations include Salesforce, Runna, Google Tag, Stripe, Garmin, Strava and Queue-it. Its Salesforce integration syncs community, membership, donation, rewards, volunteer and registration data in real time. haku also offers eligibility lookup and automated donor outreach by email. Pricing is transaction based, with no setup or subscription fees; exact terms vary by organization and program. The platform says it serves organizations across several regions, while currencies and payment methods depend on country. Customers have a customer experience contact, and support options may include implementation, launch planning and on-site event support.

Good

  • Branded, mobile-first event registration
  • Includes CRM and real-time dashboards
  • Salesforce syncs several data types in real time
  • Automated donor outreach by email
  • Customer experience contact for each customer

Watch out

  • Pricing terms vary by organization and program
  • Currencies and payment methods depend on region

Who it suits

haku is suited to endurance event organizers and nonprofits managing fundraising programs and events. It may fit teams seeking registration, participant data, fundraising and event operations in one platform.

Verdict

haku combines event operations and fundraising tools with CRM, integrations and support options. Organizations should request commercial terms for their specific program, since pricing varies.

Plans and prices

From haku's own pricing page, checked 3 Oct 2026.

All about pricing
PlanPriceWhat it gives you
Transaction-based pricingPriced on requestFee on successful transactions · payment processing terms vary · No setup or subscription fees; exact transaction terms vary by organization and program.

The facts

Each one read from haku's own pages, with the date it was checked.

What it does

Commercial terms
Pricing is transaction based rather than subscription or per-event pricing, and exact commercial terms vary by organization and program.checked 3 Oct 2026
CRM and insights
The platform includes a native CRM, real-time dashboards and participant or supporter data for segmentation and outreach.checked 3 Oct 2026
Data handling
The endurance page says haku does not market to participants and uses enterprise-level controls and clear permissions to protect customer data.checked 3 Oct 2026
Event features
Endurance event tools include branded mobile-first registration, wave and corral setup, bib and merchandise logistics, timing integrations and race-day updates.checked 3 Oct 2026
Integrations
Listed integrations include Salesforce, Runna, Google Tag, Stripe, Garmin, Strava and Queue-it.checked 3 Oct 2026
Launch readiness
For high-demand registrations, haku says teams plan launch readiness in advance to prepare registration, integrations and operational workflows for traffic spikes.checked 3 Oct 2026
Product
haku is an all-in-one platform for endurance events and nonprofits that brings together registration, fundraising, marketing, CRM and event operations.checked 3 Oct 2026
Regions and currencies
haku says it serves organizations across North America, South America, Europe, the Middle East, Australia and other regions, with currencies and payment methods depending on country and region.checked 3 Oct 2026
Salesforce sync
The Salesforce integration syncs community, membership, donation, rewards, volunteer and registration data in real time.checked 3 Oct 2026
Security materials
haku’s Trust Center lists SOC 2 Type 2, PCI DSS and penetration-test reports among its security documents.checked 3 Oct 2026
Support
Each customer has access to a customer experience contact, and support options may include implementation, configuration, launch planning, participant support and on-site event support.checked 3 Oct 2026
Who it serves
haku supports endurance organizers and nonprofits running fundraising programs and events.checked 3 Oct 2026

The company

Founded
haku’s official company information lists its launch as 2013.checked 3 Oct 2026
Headquarters
Miami, Florida, United Stateschecked 28 Sep 2026

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