GiftFly

GiftFly is a digital gift card platform for local businesses that want to sell cards online and use them in promotions or fundraising. It suits merchants who want those tools without a monthly subscription; its transaction and convenience fees make the real cost depend on card sales.

Overview

Customers can buy eGift cards around the clock and receive them by email or text. Merchants can sell through a website or Facebook page, while the dashboard combines card creation, sales, promotions and real-time sales and redemption activity. That breadth makes GiftFly more useful than a simple online checkout for businesses that intend to market cards as well as sell them.

Gift cards do not expire, giving recipients flexibility over when to use them. Merchants should also weigh the platform’s channel limits: Clover Register is the stated point-of-sale integration, and Android merchants are directed to dashboard Quick Redeem while the Android merchant app remains in development.

Key features

Sales and campaigns

Merchants can create unlimited digital card designs at no monthly charge and sell cards online. Email promotions, bonus offers, giveaways and flash campaigns provide ways to tie gift cards to specific marketing efforts. These tools suit businesses that want to use gift cards for repeat engagement, though promotional email volume is capped at 5,000 free messages per month.

Fundraising campaigns can set sales goals and contribution levels, and use custom card designs. That gives local businesses and community fundraisers a way to structure a campaign around a target rather than simply offering cards for sale.

Redemption and reporting

The merchant app can scan and redeem cards, process refunds and show sales activity; it is available in the App Store. Clover Register integration supports selling and redeeming cards at a Clover terminal, while the dashboard provides real-time sales and redemption activity. Merchants using Android should plan on dashboard Quick Redeem rather than a dedicated Android merchant app.

Pricing

GiftFly’s GiftFly plan costs nothing, with no monthly charges, upfront costs or contracts. It includes unlimited card designs and 5,000 promotional emails free per month. That makes it attractive for merchants who want to avoid a fixed subscription, but it is not cost-free when cards sell.

Online Stripe processing costs 2.90% + $0.30 per card transaction. GiftFly also charges a convenience fee of 3.99% for cards up to $20, with an additional $0.99 for cards over $20. Merchants should account for both charges when setting card prices and assessing campaign economics. There is no monthly seat or location quota stated in the plan.

Platforms

GiftFly is available on Android, iOS and the web. The merchant app is available in the App Store, while Android merchants are advised to use Quick Redeem in the dashboard for now. Clover Register integration adds a point-of-sale option for merchants using that terminal; GiftFly supports both online and in-person sales and multi-location businesses.

Who it's for

GiftFly is best suited to local businesses that want digital gift cards across online and in-person channels, particularly those planning to run promotions or fundraising campaigns. Merchants with Clover Register can connect card sales and redemption to that terminal. Businesses requiring an Android redemption app, or a point-of-sale integration beyond Clover, should look elsewhere.

The privacy policy says GiftFly uses cookies, web beacons and similar technologies to collect information about site usage. Support is available by phone at (800) 322-6201 and by email at [email protected].

Pros and cons

• Pros: No monthly charge, upfront cost or contract lowers the barrier to starting a gift card program.
• Pros: Unlimited designs, promotional campaigns and fundraising tools support more than basic card sales.
• Pros: Website and Facebook sales, Clover integration and real-time activity reporting cover several useful parts of a merchant’s workflow.
• Cons: Stripe processing and convenience fees apply to sales, so the free plan still carries transaction costs.
• Cons: Android merchants must use dashboard Quick Redeem instead of a merchant app.
• Cons: Clover is the stated terminal integration, which may not suit businesses using a different POS system.

Alternatives

Restaurant Gift Card Software is the category directory for comparing gift card tools aimed at restaurants.

• Factor4 is worth considering for a paid program priced around location count, channel mix and integration, with a low monthly program fee and unlimited transactions.
• Wrapped may suit businesses that prefer a paid subscription with a stated Basic plan at $49 a month, or $468/year billed annually ($39 /month), and support for up to 3 sites.
• Cadeau is a freemium option with a Pay As You Go plan at no cost and a 3% transaction fee, with unlimited gift cards and designs.
• eCard Systems is an alternative for businesses seeking a digital storefront or an in-store gift card program.
• Loopz Gift Cards may fit Clover merchants who want a paid Lite plan at $8 a month, with a 2% activation fee and a $0.10 charge per gift card delivered by SMS.
• SpotOn Gift Cards offers a free gift card plan with custom design, e-gift cards, QR balance checks and simple reporting.
• Voucher Connect is a freemium web option that combines gift cards with special and bonus features, tickets and giveaways.
• Valutec is another option for businesses looking for gift card software.

Verdict

Choose GiftFly if you are a local business that wants digital gift cards, campaign tools and Clover-compatible redemption without a monthly subscription. Its strongest case is the combination of flexible promotions and fundraising with no fixed monthly charge. Look elsewhere if Android app-based redemption or a different POS integration is essential, or if the transaction and convenience fees do not fit your margins.