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Giftbit

Giftbit is a business platform and API for sending, automating, and tracking digital rewards, incentives, and payouts.

Place
#8 of 18
Score
6.2
Giftbit's website

What Giftbit is

Giftbit is a business platform and API for sending, automating, and tracking digital rewards, incentives, and payouts. Teams can distribute rewards in bulk by email or send direct links; the API supports programmatic delivery. Its catalog includes more than 1,500 brands across 40-plus countries, with prepaid card support in 150-plus countries. Tracking shows whether rewards have been sent, delivered, opened, claimed, or remain outstanding. Teams can customize branding, messages, delivery details, and recipients’ brand choices. Zapier connects Giftbit to apps including Slack, SurveyMonkey, Mailchimp, Google Sheets, Salesforce, and HubSpot. Listed uses include customer incentives, employee recognition, academic research, market research, and UX research. The free reward program has no subscription, platform, or minimum fees, but customers pay the face value of rewards, a 2.9% credit card funding fee, and fees for select prepaid cards. API usage has no fees, and the free Testbed sandbox provides a virtual balance for testing. Some program types are excluded, including alcohol, gambling, and cryptocurrency-related programs.

Good

  • Catalog spans 1,500-plus brands across 40-plus countries
  • Bulk email, direct links, and API delivery
  • Tracks delivery and claim status
  • API access has no usage fees

Watch out

  • Credit card funding has a 2.9% fee
  • Fees apply to select prepaid cards
  • Excludes programs involving gambling and cryptocurrency

Who it suits

Giftbit suits businesses and organizations that need to distribute and track digital rewards or incentives. Its API, Zapier connections, and research use cases may fit teams with automated or program-based reward needs.

Verdict

Giftbit combines reward delivery with status tracking, customization, and integration options. The free program has no platform subscription fees, but reward value and some funding or prepaid card fees still apply.

Plans and prices

From Giftbit's own pricing page, checked 30 Sep 2026.

All about pricing
PlanPriceWhat it gives you
Free reward program managementFreeNo subscription, platform, or minimum fees · Pay face value of rewards · 2.9% credit card funding fee · Fees apply to select prepaid cards

The facts

Each one read from Giftbit's own pages, with the date it was checked.

What it does

API access
The API has no usage fees, and the free Testbed sandbox provides a virtual balance for testing before sending real rewards.checked 30 Sep 2026
Catalog
Its catalog includes 1,500+ brands across 40+ countries, with prepaid card support in 150+ countries.checked 30 Sep 2026
Integrations
Giftbit connects through Zapier to thousands of apps, including Slack, SurveyMonkey, Mailchimp, Google Sheets, Salesforce, and HubSpot.checked 30 Sep 2026
Personalization
Teams can customize reward branding, messages, delivery details, and the brands recipients can choose from.checked 30 Sep 2026
Product
Giftbit is a business platform and API for sending, automating, and tracking digital rewards, incentives, and payouts.checked 30 Sep 2026
Reporting
Tracking shows whether rewards are sent, delivered, opened, claimed, or still outstanding.checked 30 Sep 2026
Restrictions
Giftbit excludes programs involving alcohol, tobacco, vaping, bitcoin or cryptocurrency, gambling, consumer resale, and peer or crowd gifting.checked 30 Sep 2026
Reward terms
Standard rewards have no claim-by date; promotional rewards can have a claim-by date, after which part of the unclaimed value may return to the customer.checked 30 Sep 2026
Security
Giftbit states that it is SOC 2 Type II, PCI SAQ-D, and GDPR compliant, and encrypts data in transit and at rest.checked 30 Sep 2026
Sending
Rewards can be sent in bulk by email or as direct links, and the API supports programmatic delivery.checked 30 Sep 2026
Support
Giftbit says customer success and recipient support are available to every client, and API developers can contact its technical team by email.checked 30 Sep 2026
Use cases
Giftbit lists customer incentives, employee recognition, academic research, market research, and UX research among its supported use cases.checked 30 Sep 2026

The company

Company
Giftbit was founded in Canada in 2011 by Leif Baradoy and Peter Locke.checked 30 Sep 2026
Founded
2011checked 28 Sep 2026
Headquarters
Calgary, Alberta, Canadachecked 28 Sep 2026

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