Cake Equity

Overview

Cake Equity brings ownership records, fundraising instruments, employee awards, and investor communications together in a platform aimed at growing startups. It is designed to serve companies from an initial SAFE through later funding rounds, with tools for founders, finance teams, employees, investors, and attorneys. Cake was founded in 2017 and is headquartered in Venice, California, United States.

Its cap table features include audit logs and reporting. Fundraising tools cover scenario modeling, SAFEs, and convertible notes, while equity administration includes stock options, RSUs, and RSAs. The My Cake portal gives employees a place to view their grants and vesting progress. Cake also provides investor communications, document sharing, and portfolio access through its platform and My Cake.

For category browsing, see Cap Table Management Software and Equity Compensation Management Software.

Key features

Cap tables and fundraising

Cake manages cap tables with audit logs and reporting, and supports fundraising scenario modeling alongside SAFEs and convertible notes. Its supported instruments and awards include ISOs, NSOs, RSUs, RSAs, warrants, common shares, and preferred shares. The platform supports advanced vesting rules, tax reporting, valuation support, and up to 25 recipients.

Employee ownership and compliance

My Cake lets employees check their equity grants and vesting progress. Cake lists 409A valuations, Form 3921, 83(b), ASC 718, Rule 701, and QSBS among its US compliance capabilities. These features make compliance and award administration part of the same ownership-management workflow.

AI access and migration

Cake MCP connects Claude, Codex, Cursor, and other MCP-compatible assistants to live cap table data. This access is read-only and is included on Team and Pro plans. For companies moving their records, Cake says it offers free cap table migration, with human review and reconciliation before migrated data goes live.

Security and mobile access

Cake's Trust Center identifies ISO/IEC 27001:2022 in its compliance information and offers a way to request security documentation. Cake is optimized for mobile browsers; users can add it to an iPhone or Android home screen without downloading an app from an app store.

Pricing

Cake uses a freemium model. The Free plan costs nothing and includes five stakeholders, with no credit card required; it covers cap tables, stock options, and SAFE notes. Build costs $1,000 a year, billed annually, and includes 25 stakeholders, with each additional stakeholder costing $1. Team costs $2,750 a year, billed annually, and includes 40 stakeholders; additional stakeholders cost $5 each, and the plan is annual only.

Pro has no listed price and uses custom pricing. Annual billing is available, with quarterly billing also available. It includes 100 stakeholders, and each additional stakeholder costs $60. Pro also includes priority support through a dedicated Slack channel.

Platforms

Cake lists Android, iOS, and web as supported platforms. Its mobile-browser access can be added to an iPhone or Android home screen without an app store download.

Who it's for

Cake is aimed at startups at different funding stages, from an initial SAFE through subsequent rounds. Founders and finance teams can use it to manage cap tables, financing instruments, compliance, and employee awards; employees can view grants and vesting through My Cake. The platform also supports investor and attorney involvement through communications, document sharing, and portfolio access.

Pros and cons

• Pros: Combines cap table administration, fundraising support, equity awards, employee access, and investor communications.
• Pros: Free migration includes human review and reconciliation before data goes live.
• Pros: The Free plan includes five stakeholders, and pricing is listed for Build and Team.
• Cons: Pro pricing is custom rather than listed as a set amount.
• Cons: Build and Team charge for additional stakeholders, and Team is annual only.

Alternatives

Other options in this area include Eqvista, EquityList, Ledgy, and Vquity. Related products include Fidelity Private Shares, Computershare BoardWorks, Salary.com CompXL, and Empower Health and Welfare Benefits Administration.

Verdict

Cake Equity is a broad ownership-management option for startups that need cap table records alongside fundraising instruments, employee awards, and investor access. Its Free plan offers a way to begin with five stakeholders, while Build and Team provide published annual pricing and larger included stakeholder counts. Teams considering Pro should account for custom pricing, and companies with heavier mobile needs should note that Cake describes mobile-browser access rather than an app store download.