BrightTALK

What it does

Analytics

Its analytics include engagement behavior, subscriber data, and content performance metrics.checked 11 Oct 2026

Audience

The company says its network includes more than 58 million permissioned B2B professionals.checked 11 Oct 2026

Channel

BrightTALK Channel supports content creation, syndication, hosting, and audience engagement.checked 11 Oct 2026

Content series

Series support live and recorded episodes, series-level registration, customizable landing pages, and relaunching existing content.checked 11 Oct 2026

Customer support

Informa TechTarget says its Customer Success group is available globally.checked 11 Oct 2026

Integrations

BrightTALK provides a cleansed data feed to customers’ marketing automation platforms or CRMs and can automatically cleanse and enhance lead records.checked 11 Oct 2026

Intended users

The company describes BrightTALK as a platform for B2B marketers seeking brand engagement and pipeline impact.checked 11 Oct 2026

Lead generation

Its AI-driven promotional engine promotes customer content to relevant audiences on BrightTALK.com.checked 11 Oct 2026

Polls and Q&A

Yeschecked 21 Sep 2026

Registration

FastReg supports one-click registration and is described as increasing registrations from email.checked 11 Oct 2026

Registration pages

Yeschecked 21 Sep 2026

Security and privacy

Informa TechTarget’s Trust Center links to information about its privacy and security program, certifications, data subject rights, subprocessors, and data processing agreement.checked 11 Oct 2026

Session recording

Yeschecked 21 Sep 2026

Webinar engagement

Audiences can participate through live Q&A, interactive polls, and tracked attachment downloads.checked 11 Oct 2026

What it does

BrightTALK provides B2B marketers with video content creation, delivery, and distribution.checked 11 Oct 2026