BoomerangFX
BoomerangFX is a web platform that brings together practice management, lead generation, digital marketing, patient engagement, eLearning, and AI automation …
What BoomerangFX is
BoomerangFX is a web platform that brings together practice management, lead generation, digital marketing, patient engagement, eLearning, and AI automation for private-pay healthcare practices. Its RUN subscription covers clinic operations with an EMR, scheduling, integrated payments, e-prescribing, reporting, and inventory management. Patient profiles can hold consents, charts, photos, treatment histories, notes, and membership details, with more than 400 pre-made forms available. The scheduler supports online booking, waitlisting, appointment confirmations and reminders, and sending forms before visits. GROW’s AUVIA AI agent captures and qualifies leads from websites, social media, or ad campaigns and can book them into a clinic calendar. Marketing covers Google, Meta, and other platforms; a Meta and Instagram campaign bundle is included for the first six months of a subscription. The platform also incorporates Stripe, Klarna, and Affirm payment options, plus DrFirst’s Rcopia e-prescribing integration. It runs on the web, and pricing is available on request through a demo request.
Good
- RUN includes EMR, scheduling, payments, and inventory management.
- Patient profiles support more than 400 pre-made forms.
- AUVIA can qualify leads and book them into the clinic calendar.
- Multi-factor authentication is enabled by default.
- Telehealth integration is described as HIPAA-compliant.
Watch out
- Pricing is available only on request.
- The listed platform is web only.
Who it suits
BoomerangFX is aimed at aesthetic, medspa, wellness, cosmetic surgery, and specialty healthcare practices. It may suit teams seeking practice operations and patient acquisition tools in one web platform.
Verdict
BoomerangFX combines clinic management with marketing and lead-response tools for private-pay practices. Prospective customers need to request pricing, and should consider whether its web platform and practice focus fit their needs.
Plans and prices
From BoomerangFX's own pricing page, checked 4 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| GROW | Priced on request | AI lead generation subscription; pricing is available through a demo request |
| RUN | Priced on request | Practice management subscription; pricing is available through a demo request |
The facts
Each one read from BoomerangFX's own pages, with the date it was checked.
What it does
- Account security
- Multi-factor authentication is enabled by default and uses a password plus a verification code sent to the user’s mobile phone.checked 4 Oct 2026
- AI lead response
- GROW’s AUVIA AI agent captures and qualifies leads from websites, social media, or ad campaigns and can book them into the clinic calendar.checked 4 Oct 2026
- e-prescribing integration
- BoomerangFX announced an integration with DrFirst’s Rcopia for e-prescribing and access to medication history and drug interaction warnings.checked 4 Oct 2026
- Intended customers
- The maker describes the platform as built for aesthetic, medspa, wellness, cosmetic surgery, and specialty healthcare practices.checked 4 Oct 2026
- Marketing integrations
- GROW describes lead generation across Google, Meta, and other platforms, and includes a Meta and Instagram campaign bundle for the first six months of a subscription.checked 4 Oct 2026
- Patient records
- Patient profiles can store consents, charts, photos, treatment history, notes, and membership information, with access to more than 400 pre-made forms.checked 4 Oct 2026
- Payments integrations
- BoomerangFX announced that Stripe is embedded in the platform alongside Klarna and Affirm financing options for patient purchases.checked 4 Oct 2026
- Practice management
- RUN includes EMR, scheduling, integrated payments, e-prescribing, reporting, and inventory management.checked 4 Oct 2026
- Product
- BoomerangFX combines practice management, lead generation, digital marketing, patient engagement, eLearning, and AI-powered automation for private-pay healthcare practices.checked 4 Oct 2026
- Scheduling
- The scheduler supports online booking, waitlisting, confirmations, reminders, and online form delivery before appointments.checked 4 Oct 2026
- Security
- The maker describes its telehealth integration as HIPAA-compliant and supporting secure file sharing.checked 4 Oct 2026
- Support
- Customer support is available by phone at 1 (866) 694 - 2998 and by email at [email protected].checked 4 Oct 2026
The company
- Company origins
- The company says it was founded by cosmetic surgeon Dr. Stephen Mulholland and technology entrepreneur Jerome Dwight; the page does not state a founding year.checked 4 Oct 2026
- Headquarters
- Miami, Florida, USAchecked 28 Sep 2026
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