Better Business Bureau
Better Business Bureau (BBB) is a web service for finding businesses and accessing business profiles, reviews, complaint resolution, and alerts when risks em…
What Better Business Bureau is
Better Business Bureau (BBB) is a web service for finding businesses and accessing business profiles, reviews, complaint resolution, and alerts when risks emerge. Its directory connects 140 million users a year with businesses, which can create profiles. Businesses may ask customers for reviews and sign in to respond to reviews and complaints. BBB also offers free conciliation, low-cost mediation, and binding arbitration for disputes. BBB Learning, powered by MindEdge, provides hundreds of on-demand business courses. Businesses can create a free listing; eligible businesses may seek accreditation, which can include the BBB Seal, an enhanced profile, and access to Get a Quote. Accreditation requires at least six months of operation and continued compliance with BBB standards, and not all businesses qualify. BBB says dues do not buy a rating or remove a complaint. Independent local BBBs handle profiles, complaints, reviews, and accreditation, so programs and benefits can vary by area. The service was founded in 1912 and is available on the web.
Good
- Free business listing is available.
- Businesses can respond to reviews and complaints.
- Offers free conciliation and dispute resolution options.
- BBB Learning provides hundreds of on-demand courses.
Watch out
- Accreditation requires at least six months of operation.
- Not all businesses qualify for accreditation.
- Accreditation dues and benefits vary by factors and location.
Who it suits
BBB may suit consumers looking for business profiles, customer reviews, or dispute resolution. It also serves businesses seeking a listing, review responses, education, or possible accreditation.
Verdict
BBB brings business listings, reviews, complaint services, and consumer alerts together on the web. Businesses considering accreditation should check eligibility and local details, since requirements and benefits vary.
Plans and prices
From Better Business Bureau's own pricing page, checked 4 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| BBB Accreditation information | Free | Eligibility: 6+ months · learn about accreditation benefits |
| Free business listing | Free | Eligibility: less than 6 months · BBB.org exposure · no BBB Seal · no Accredited-only search listing |
| BBB Accreditation | — | Eligibility: 6+ months and meets standards · BBB.org exposure · BBB Seal · Accredited-only search listing · dispute resolution access may vary by location · Annual dues apply; fees vary by factors including business size |
The facts
Each one read from Better Business Bureau's own pages, with the date it was checked.
What it does
- Accreditation features
- Accreditation benefits include the BBB Seal, an enhanced profile, and the Get a Quote program for consumer quote requests.checked 4 Oct 2026
- Business directory
- BBB's online directory connects 140 million users a year with businesses, and businesses can create a Business Profile.checked 4 Oct 2026
- Business education
- BBB Learning is powered by MindEdge and offers hundreds of on-demand courses on business topics.checked 4 Oct 2026
- Consumer services
- BBB provides business profiles, customer reviews, complaint resolution, and alerts when risks emerge to help consumers choose with confidence.checked 4 Oct 2026
- Dispute resolution
- BBB offers free conciliation, low-cost mediation, and binding arbitration to help businesses and customers resolve disputes.checked 4 Oct 2026
- Eligibility
- BBB accreditation requires businesses to have operated for at least six months and continually meet BBB's standards; not all businesses qualify.checked 4 Oct 2026
- Get a Quote limit
- If a business does not respond within 24 hours and the consumer opted to receive multiple quotes, the request may be forwarded to nearby Accredited Businesses in the same industry.checked 4 Oct 2026
- Get a Quote notifications
- Quote requests are sent to the business by email or text, according to its preference.checked 4 Oct 2026
- Local administration
- Independent local BBBs handle business profiles, complaints, reviews, and accreditation in their areas.checked 4 Oct 2026
- Privacy standard
- BBB's accreditation standards require businesses to protect collected data against unauthorized disclosure and fraud and to collect personal information only as needed.checked 4 Oct 2026
- Purpose
- BBB helps people find businesses they can trust and sets standards for honest advertising and ethical business practices.checked 4 Oct 2026
- Rating distinction
- BBB says accreditation dues do not buy a rating or remove a complaint.checked 4 Oct 2026
- Reviews and complaints
- Businesses can ask customers to leave reviews and log in to respond to reviews and complaints.checked 4 Oct 2026
- Support
- BBB directs businesses to their local BBB for accreditation details and support, and local programs and benefits can vary.checked 4 Oct 2026
The company
- Founded
- 1912checked 28 Sep 2026
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