BacklinkManager

BacklinkManager is a web-based tool for tracking backlinks and coordinating link-building relationships. It suits agencies and marketing teams managing placements across clients, especially when they need shared reporting. Its focus is ongoing management rather than finding new prospects.

Overview

The product brings link monitoring, target organization, a relationship CRM, and reporting into one workflow. Its crawler checks whether links remain present, their do-follow or no-follow status, and server response, and can notify users of status changes. It checks page HTML first and can render a page in a cloud browser when it cannot find the link there. That second method gives monitoring another route for pages where an HTML check does not surface the link.

Teams can set link-building goals for target pages and group targets by project, domain, or client. The CRM manages relationships with clients, freelance link builders, and vendors, and lets teams assign client management to members. Shareable custom dashboards serve both client updates and internal reporting. This combination is most useful for ongoing placement operations; prospect discovery is not included. The Link Matching Tool and Link Exchange Marketplace are marked as coming soon, so they should not factor into a purchase decision today.

Key features

Monitoring and organization

Monitoring covers link attributes, server response, and removed links, with alerts when status changes. Goals and project, domain, or client groupings help teams connect tracked placements to the work they support. The crawler's cloud-browser fallback is a useful complement to its HTML check, though the product is not a prospecting tool.

CRM and reporting

Relationship management and team assignment make the CRM relevant to agencies coordinating clients, vendors, and freelance link builders rather than just recording link status. Custom dashboards can be shared with clients or internal teams, reducing the need to treat reporting as a separate workflow. Integrations with Ahrefs, Semrush, Moz, and Majestic are named, but the scope of those connections is unclear; treat them as a potential fit to confirm rather than a basis for choosing a plan.

Pricing

BacklinkManager is freemium, with paid plans billed annually at the stated monthly rates. The free plan costs nothing and covers 50 links. The maker says users can start without a credit card. That allowance is a useful way to begin tracking a small set of placements, but it is unlikely to suit a team managing links across multiple clients.

Plan	Price	Included limits
Starter	$39 a month (billed annually)	200 Backlinks, 3 Users, 100 Targets, 50 Partnerships
Growth	$99 a month (billed annually)	1,000 Backlinks, 10 Users, 300 Targets, 100 Partnerships
Scale	$249 a month (billed annually)	5,000 Backlinks, 20 Users, 500 Targets, 250 Partnerships
Enterprise	$499 a month (billed annually)	10,000+ Backlinks, unlimited users, 1,000+ Targets, 500+ Partnerships

Starter is the lowest paid tier and gives a small team three seats, but its 200-backlink and 100-target caps call for careful fit-checking if a program is growing. Growth expands capacity to 1,000 backlinks and ten users, making it a more practical middle tier for teams with multiple clients. Scale raises the ceilings further and includes personalized onboarding, which is relevant to larger operations that need help getting organized. Enterprise is the only tier with unlimited users and offers the largest stated quotas; it is aimed at organizations whose link and target volumes exceed the lower plans. The pricing page names email support, Slack, webinars, and dedicated onboarding among support resources; personalized onboarding is available to Scale and Enterprise customers.

Platforms

BacklinkManager runs on the web. API access is available, which may suit teams connecting their workflows to other systems. The maker identifies London, United Kingdom as its base. Its privacy policy identifies WISEMONT LANGUAGE SERVICES LIMITED as data controller and says users can request access, portability, correction, and erasure of personal data under GDPR. It also says communications use TLS (HTTPS) and that the website and applications are regularly scanned for vulnerabilities.

Who it's for

BacklinkManager is best for link-building agencies, marketing teams, freelance link builders, and SEOs who already have placements to manage and need to coordinate them with client relationships and reporting. The seat and quota steps make plan choice depend on both tracked-link volume and team size, not just the number of clients. It is a poor fit for teams whose first need is discovering prospects, since prospect discovery is absent.

Pros and cons

• Pros: Monitoring includes do-follow and no-follow status, server response, removed links, and change notifications, giving teams several useful signals for keeping tabs on placements.
• Pros: Goals, target grouping, relationship management, and shareable dashboards connect placement tracking to client work and reporting.
• Pros: The free allowance of 50 links and no-credit-card start offer a low-commitment way to assess the workflow.
• Cons: Prospect discovery is not included, so teams need another route to find opportunities.
• Cons: The free allowance is capped at 50 links, while even Starter limits teams to 200 backlinks, 100 targets, and three users.
• Cons: The named integrations do not come with details about what they can exchange, and the two additional tools marked coming soon are not current capabilities.

Alternatives

For a broader Link Building Software shortlist or a Backlink Analysis Tools shortlist, start with those category guides. Choose LinkAssistant instead if prospect search and project-saving features matter more: its free plan includes 10 prospect search methods, up to 1,000 prospects per project, saved projects, and reports, and it runs on Linux, macOS, and Windows. Authoritas Link Building may suit users who want a web or API option with domain and keyword-rank-credit allowances; its free plan includes two domains, 1,000 keyword rank credits per month, and one user.

ColdSEO is a reasonable alternative when prospect outreach is the priority: its free plan includes one connected inbox, 50 prospect credits per month, 100 email sends per month, 25 AI personalizations per month, and one active campaign. GuestPostCRM is another CRM-oriented option, with a Starter plan at $20 a month that includes 12,000 GPC Credits, three users, full AI tasks, and automated reminders. For a more narrowly focused monitoring option, Linkody has a Webmaster plan at $13.90 a month for two websites, 500 monitored links, and one user; it may fit buyers who need monitored-link capacity without BacklinkManager's broader CRM-and-reporting workflow.

MentionAgent is an alternative. Respona is another alternative. linkOutreacher is another option.

Verdict

Choose BacklinkManager if your team needs to keep secured backlinks, client relationships, and reporting together in a web-based workflow. Its strongest case is the combination of status monitoring, relationship management, and shareable dashboards. Look elsewhere if prospect discovery is central to your process, or if your link volume, target count, or team size will quickly outgrow the free or Starter limits.