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Analytic Call Tracking

Analytic Call Tracking attributes inbound calls to marketing sources, campaigns, and keywords, helping users assess which efforts generate calls.

Place
#17 of 36
Score
6.2
Analytic Call Tracking's website

What Analytic Call Tracking is

Analytic Call Tracking attributes inbound calls to marketing sources, campaigns, and keywords, helping users assess which efforts generate calls. It offers local and toll-free tracking numbers, with number searches by geolocation. Dynamic Number Insertion changes the number shown on a website based on a visitor’s traffic source, keyword, or campaign. Call tools include recording, routing, IVR flows, call whisper, greetings, voicemail, and spam blocking. The service also supports two-way business texting through a shared inbox and scheduled call reports. Listed integrations include Google Ads, Microsoft Ads, Twilio, SignalWire, Zapier, and Nomorobo. Plans vary in call-flow allowances, included monthly calls, and call history. Starter is $22 a month, billed $261/yr plus usage; Professional is $59 a month, billed $711/yr plus usage; Agency is $149 a month, billed $1,791/yr plus usage. Usage charges include local numbers from $1.15 per month, toll-free numbers at $2 per month, calls at $0.0225 per minute through Twilio, and recording storage at $0.0005 per minute. A 15-day trial is listed.

Good

  • Attributes calls to sources, campaigns, and keywords.
  • Dynamic Number Insertion adjusts website numbers by traffic source.
  • Includes recording, routing, and IVR tools.
  • Supports two-way texting and scheduled call reports.

Watch out

  • Plans have usage charges in addition to listed fees.
  • Recording requires customer-configured disclosures and consent.
  • Call history varies by plan.

Who it suits

It suits small digital marketing and lead-generation agencies, including solo operators and teams, that want to connect calls with marketing activity. The Agency plan adds white-label branding, a client portal, automated invoicing, and priority support.

Verdict

Analytic Call Tracking links call activity with marketing campaigns and includes tools for handling calls and texts. Factor in plan allowances, usage charges, and customer responsibilities for recording consent.

Plans and prices

From Analytic Call Tracking's own pricing page, checked 9 Oct 2001.

All about pricing
PlanPriceWhat it gives you
Starter$22 a month15 call flows · 1,000 calls/mo included · 13-month call history · unlimited users · billed $261/yr + usage
Professional$59 a month50 call flows · 4,000 calls/mo included · 25-month call history · unlimited users · billed $711/yr + usage
Agency$149 a month150 call flows · 20,000 calls/mo included · full white-label and custom domain · client portal · priority support · billed $1,791/yr + usage

The facts

Each one read from Analytic Call Tracking's own pages, with the date it was checked.

What it does

Agency tools
The Agency plan includes white-label branding, a custom domain, a client portal, automated invoicing, and lead-generation client billing.checked 9 Oct 2001
Call handling
Features include call recording, call routing, IVR flows, call whisper, greetings, voicemail, and spam blocking.checked 9 Oct 2001
Coverage
The plan comparison lists local and toll-free numbers in 80 countries.checked 9 Oct 2001
Dynamic number insertion
Dynamic Number Insertion swaps the number displayed on a website based on a visitor’s traffic source, keyword, or campaign.checked 9 Oct 2001
Infrastructure
The pricing page states that the service runs on AWS cloud infrastructure and has 99.99% uptime.checked 9 Oct 2001
Integrations
The integrations page lists Google Ads, Microsoft Ads, Twilio, SignalWire, Zapier, and Nomorobo.checked 9 Oct 2001
Intended users
The company describes the service as built for small digital marketing and lead-generation agencies, including solo operators and teams.checked 9 Oct 2001
Privacy and security
The privacy policy says the company uses administrative, technical, and physical safeguards, while noting it cannot guarantee absolute security.checked 9 Oct 2001
Purpose
The software attributes inbound calls to marketing sources, campaigns, and keywords so users can assess which efforts drive calls.checked 9 Oct 2001
Recording responsibility
The privacy policy says customers are responsible for configuring call disclosures and obtaining consent required by applicable law before recording or monitoring calls or messages.checked 9 Oct 2001
Support
The pricing page lists priority support for the Agency plan; the site links to an Analytic Call Tracking Help Center.checked 9 Oct 2001
Texting and reports
The product supports two-way business texting through a shared inbox and scheduled call reports.checked 9 Oct 2001
Tracking numbers
Users can provision local and toll-free tracking numbers and search for numbers by geolocation.checked 9 Oct 2001
Usage charges
The pricing page lists local numbers from $1.15 per month, toll-free numbers at $2 per month, calls at $0.0225 per minute through Twilio, and recording storage at $0.0005 per minute.checked 9 Oct 2001

The company

Company history
The company says it has tracked calls since 2012 and describes itself as founder-led.checked 9 Oct 2001
Founded
2012checked 28 Sep 2001

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