
Amplience
Amplience is a paid web platform for managing digital content and assets.
What Amplience is
Amplience is a paid web platform for managing digital content and assets. Listed capabilities include content localization, preview, asset transformations, advanced role permissions, and webhooks, with both API types supported. Amplience offers a 60-day Developer Trial Edition, a Starter Edition, and an Enterprise Edition. The Starter plan lists 10 million content requests per month, 10,000 stored images, one Hub, two Repositories, and three Users. Enterprise adds internationalization, video asset management, unlimited hubs, unlimited repositories, and single sign-on. Pricing is on request, and there is no free plan. The trial provides 60 days for evaluation. The maker, Amplience, was founded in 2008 and is headquartered in London, United Kingdom. Teams can compare the defined Starter allowances with Enterprise capabilities, while developers may begin with the time-limited trial. The listed web delivery, permissions, previews, transformations, and integration hooks describe a platform for organized content operations.
Good
- Content localization
- Advanced role permissions
- Asset transformations
- Webhook support
- 60-day developer trial
Watch out
- No free plan
- Pricing is on request
- Starter limits users and repositories
- Enterprise features require a higher edition
Who it suits
Amplience suits web content teams needing localization, previews, transformed assets, role controls, and webhook-enabled APIs.
Verdict
Amplience provides content and asset controls across trial, Starter, and Enterprise editions. Edition limits and request-based pricing are central buying considerations.
Plans and prices
From Amplience's own pricing page, checked 15 Oct 2026.
| Plan | Price | What it gives you |
|---|---|---|
| Developer Trial Edition | Free | Headless CMS, DAM and CDN trial · Free for 60 days |
| Amplience Enterprise Edition | Priced on request | Unlimited hubs · unlimited repositories · additional users · single sign-on · calendar and scheduling · internationalization · video asset management · Ask Us About Pricing |
| Amplience Starter Edition | — | 10M content requests/month · 10k stored images · 1 hub · 2 repositories · 3 users · Starting at $/£25K Annually |
The facts
Each one read from Amplience's own pages, with the date it was checked.
What it does
- API
- The Content Management API is REST-based at api.amplience.net/v2/content, uses OAuth2, and accepts client credentials or personal access tokens.checked 15 Oct 2026
- API specification
- Amplience publishes an OpenAPI content-management.json specification that can be imported into Postman or Insomnia.checked 15 Oct 2026
- API types
- bothchecked 20 Sep 2026
- Asset transformations
- Yeschecked 20 Sep 2026
- CMS
- Its CMS provides structured content authoring, reusable content types, visual preview, approvals, scheduling and GraphQL delivery.checked 15 Oct 2026
- Commercial licence
- Amplience is described as a vendor-supported commercial product rather than open-source software.checked 15 Oct 2026
- Content localization
- Yeschecked 20 Sep 2026
- Content preview
- Yeschecked 20 Sep 2026
- Digital asset management
- The DAM centralizes images, video and product assets with organization, tagging, enrichment, search and version control.checked 15 Oct 2026
- Documentation
- The developer documentation includes user guides, API references, interactive media-delivery examples, tutorials and SDK guidance.checked 15 Oct 2026
- Dynamic Media
- Dynamic Media generates channel-specific image and video formats, dimensions and quality from master assets.checked 15 Oct 2026
- Extensibility
- The extensions API supports creating, listing, updating and deleting CMS extensions, while webhooks support integration workflows.checked 15 Oct 2026
- Funding
- Amplience announced a $100 million Series D financing round on March 15, 2022, led by Farview Equity Partners and Sixth Street with Octopus Ventures participating.checked 15 Oct 2026
- Integrations
- The integration marketplace lists connectors and extensions for BigCommerce, commercetools, Salesforce Commerce Cloud, Shopify, Algolia, SAP Commerce Cloud, Scayle and others.checked 15 Oct 2026
- Legal entity
- The website identifies Amplience (UK) Limited and Amplience Inc. as the online service entities; the UK company registration number is 07144140.checked 15 Oct 2026
- Limit: complexity and localization
- G2 reviewers report that the product can feel too complex for everyday editorial work and that multi-locale workflows can be confusing.checked 15 Oct 2026
- Limit: missing alt-text import
- A G2 reviewer requested the ability to import existing alt text instead of relying on native AI generation.checked 15 Oct 2026
- Limit: propagation and CDN delays
- Reviewers report slow loading, CDN errors and delays ranging from minutes to as long as 24 hours before updated media appears.checked 15 Oct 2026
The company
- Company founded
- LinkedIn lists Amplience as founded in 2008.checked 15 Oct 2026
- Company headquarters
- LinkedIn lists London, England as Amplience headquarters.checked 15 Oct 2026
- Company size
- LinkedIn lists Amplience at 51–200 employees.checked 15 Oct 2026
- Founded
- 2008checked 28 Sep 2026
- Headquarters
- London, United Kingdomchecked 28 Sep 2026
Money
- Free plan
- Nochecked 20 Sep 2026
Alternatives to Amplience
- 1

CrafterCMS
Free planOpen sourceWebAPILinuxmacOS9.0Free plan - 2
Enonic XP
Free planOpen sourceWebAPILinuxSelf-hosted8.8$990 usage-based - 3

Prismic
Free planWebAPI8.3Free plan - 4

ButterCMS
Free planAndroidiOSWeb8.3From $71 a month - 5

Contentstack
Free planAndroidiOSWebAPI8.3From $29 a month - 6

Sanity
Free planWeb7.9From $15 a month
