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UpdraftPlus vs Yoast SEO

Yoast SEO

8.7#4 in seo toolsFrom $118.80 a year
Free planWebAPISelf-hosted
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What both publish

FactUpdraftPlusYoast SEO
Founded20112010
Free planYesYes
HeadquartersNewport, Wales, UKWijchen, The Netherlands

UpdraftPlus plans

  • Personal$70 a year
  • Business$95 a year
  • Agency$145 a year
  • Enterprise$195 a year
  • Gold$399 a year

Yoast SEO plans

  • Yoast SEOFree
  • Yoast SEO Premium$118.80 a year
  • Yoast SEO FreeFree
  • Yoast SEO Google Docs Add-on$5 a month
  • Yoast SEO for Shopify$19 a month

Pick UpdraftPlus if…

You want what its maker publishes above — check its page for the details.

Pick Yoast SEO if…

It suits people looking for SEO analysis, sitemap, indexing, and API features, especially those working with WooCommerce. The free plan may suit users who want the listed core features without a paid plan.

Charts they share