Squiz Matrix
6.2#142 in content management systemsWebAPISelf-hosted
VisitSquiz Matrix vs Webflow CMS
Webflow CMS
8.3#4 in content management systemsFrom $15 a monthFree planWebAPI
VisitWhat both publish
| Fact | Squiz Matrix | Webflow CMS |
|---|---|---|
| Custom user roles | Yes | Yes |
| Editorial workflows | Yes | Yes |
| Founded | 1998 | 2013 |
| Headquarters | Sydney, Australia | San Francisco, California, United States |
| Integrations | Squiz DXP provides pre-built connectors for tools including Salesforce, HubSpot, and Bynder, plus low-code connectors for API-enabled systems using REST and SOAP. | Webflow’s integrations library includes categories such as analytics, CRM, ecommerce, forms, localization, maps, payment processing, search, and social media. |
| Multilingual content | Yes | Yes |
| Platform type | hybrid | Webflow describes its CMS as a visual-first, composable CMS and a hybrid CMS. |
| Scale | Squiz says the platform can manage hundreds of sites from one platform, with shared component libraries and centralized updates. | Webflow says its Enterprise plans can accommodate hundreds of thousands of CMS items. |
| SEO tools | Yes | Yes |
| Support | Squiz says customers receive 24/7 support through the My Squiz portal. | Webflow lists the Help Center, Support Portal, and Webflow University, while its Team plan includes priority support. |
Squiz Matrix plans
- Squiz DXP Content ManagementPriced on request
Webflow CMS plans
- StarterFree
- Basic$15 a month
- Premium$25 a month
- Team$2,500 a month
- EnterprisePriced on request
Pick Squiz Matrix if…
Squiz Matrix suits service-led organizations such as government agencies, universities, professional services firms, utilities, financial services companies, and other teams managing multilingual sites. It is designed for organizations needing governance, personalization, integrations, and centralized multi-site management.
Pick Webflow CMS if…
Webflow CMS is aimed at marketing, design, and engineering teams, as well as agencies creating content-rich sites. Its visual editing and editorial workflow features may suit teams that manage site content together.