Showell
7.3#3 in sales enablement softwareFrom €700 a monthAndroidiOSWebAPI
VisitShowell vs UMU
What both publish
| Fact | Showell | UMU |
|---|---|---|
| Company founding | Showell was founded in 2012 by brothers Sami and Juha Suni. | UMU says it launched in 2015. |
| Data hosting | Showell says its service and data are hosted in Amazon Web Services in the EU, with server data encrypted at rest and in transit. | Customers can select Europe, United States or Japan data-storage regions hosted by AWS, and the choice cannot later be moved. |
| Headquarters | Jyväskylä, Finland | Portland, Oregon, USA |
| Limit: integrations | A G2 reviewer reported gaps in a custom Bynder integration, limited administrator metrics and SSO onboarding problems. | A G2 reviewer requests deeper integration with social networks and other systems. |
| Limit: search and navigation | G2 reviewers describe basic search, deep folder navigation and difficulty finding earlier content. | G2 reviewers report difficulty finding content as libraries grow and request larger course-list views and better organization-member search. |
| Praise: usability | G2 reviewers repeatedly praise ease of use, intuitive navigation, simple sharing and responsive support. | G2 reviewers repeatedly describe the interface as intuitive and easy for first-time or less technical users. |
| Rating on Apple App Store | 5.0 out of 5 from 21 ratings. | 4.9 out of 5 from 156 ratings |
| Rating on G2 | 4.6 out of 5 from 347 reviews. | 4.4 out of 5 from 73 reviews |
| Rating on GetApp | 4.6 out of 5 from 186 reviews. | 3.5 out of 5 from 2 reviews |
Showell plans
- Professional Plan€700 a month
- Enterprise PlanPriced on request
UMU plans
- BasicFree
- Teams$30 a month
- Premium$999 a year
- iOS Premium in-app purchase$999.99 a year
- Professional¥99,900 a year
- EnterprisePriced on request
Pick Showell if…
Showell suits field sales teams and companies selling through dealer networks. It may also fit teams that need shared sales content, buyer engagement tracking and integrations with business systems.
Pick UMU if…
The foundational mode suits teams onboarding new hires or launching products. The performance mode is positioned for senior sales representatives preparing for high-stakes enterprise deals.