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Route Track vs TrackGenie

Route Track

7.3#4 in order tracking softwareFree plan
Free planAndroidiOSWebAPI
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TrackGenie

6.6#11 in order tracking softwareFrom $10 a month
Free planWebAPI
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What both publish

FactRoute TrackTrackGenie
Branded pagesMerchants can customize tracking pages with their logo, colors and messaging.TrackGenie offers customizable tracking pages with a store’s logo and colors.
Carrier coverageRoute says it connects to more than 1,100 carriers, including UPS, FedEx, DHL and USPS.TrackGenie lists support for more than 1,200 global carriers, including DHL, FedEx, UPS, and USPS.
IntegrationsOfficial integrations include Shopify, BigCommerce, Salesforce Commerce Cloud, WooCommerce and Adobe Commerce Cloud.The maker’s documentation lists Shopify, a WooCommerce WordPress plugin, and custom REST API integration.
NotificationsAutomated notifications cover eight shipment touchpoints from order confirmation through delivery.The site lists customer updates by email, SMS, and WhatsApp.
SecurityMerchant and shopper data is encrypted in transit and at rest, with continuous vulnerability scanning, annual third-party penetration testing, and a public vulnerability disclosure program.The privacy policy says TrackGenie uses TLS/SSL in transit, AES-256 for sensitive data at rest, bcrypt password hashing, and role-based access controls.

Route Track plans

  • Free to install (Shopify)Free
  • StandardFree
  • CustomPriced on request

TrackGenie plans

  • Starter$10 a month
  • Growth$20 a month
  • Pro$40 a month
  • Enterprise PlanPriced on request
  • Free—

Pick Route Track if…

Route Track suits merchants who want branded post-purchase tracking and automated email or SMS updates. Its recommendation feature is specifically for Shopify and BigCommerce merchants on Pro or Custom plans.

Pick TrackGenie if…

TrackGenie suits online stores that want shipment tracking, branded tracking pages and customer notifications. Its analytics, permissions and API tools may also fit teams coordinating shipping workflows.

Charts they share