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Postalytics vs Postie

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Postalytics

8.0#1 in direct mail automation softwareFrom $199 a month
Free planAndroidiOSWebAPI
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Postie

5.3#26 in direct mail automation software
Web
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What both publish

FactPostalyticsPostie
AutomationTriggered campaigns can send postcards and letters when triggered by a connected automation tool.The integrations page describes recurring audience refreshes, daily trigger segments, prospecting training sets, and conversion audiences.
HeadquartersRockland, Massachusetts, United StatesAustin, Texas, United States
IntegrationsNamed integrations include HubSpot, Salesforce, HighLevel, Zapier, ActiveCampaign, Zoho, Keap, Klaviyo, Marketo and Canva.The site names Shopify, Klaviyo, HubSpot, Iterable, and Salesforce as direct app-level integration examples, and also describes S3 or SFTP and pixel or tag-manager connections.
PrivacyPostalytics says it does not sell personal information or customer contact lists.Postie says it takes reasonable physical, technical, and administrative security steps, and its privacy policy describes using licensed third-party data to provide targeting services.

Postalytics plans

  • Free PlanFree
  • Marketer Plan$199 a month
  • Pro & Agency Plans$399 a month

Postie plans

  • Custom service orderPriced on request

Pick Postalytics if…

Postalytics suits marketing teams, nonprofit campaign managers and agencies that want to automate personalized direct mail. It may also suit teams connecting mail campaigns to CRM or automation tools.

Pick Postie if…

Postie suits consumer brands and marketers who want to acquire customers, retarget website visitors, or reengage CRM audiences using direct mail. It is also relevant to teams that need campaign reporting or data exports for analytics.

Charts they share