Oracle Responsys
7.3#3 in customer lifetime value softwareFrom $2 a yearAndroidiOSWebAPI
VisitOracle Responsys vs Petals for SaaS
Petals for SaaS
5.9#25 in customer lifetime value softwareFrom £20 a monthWeb
VisitWhat both publish
| Fact | Oracle Responsys | Petals for SaaS |
|---|---|---|
| Headquarters | Austin, Texas, USA | Cardiff, Wales |
| Integrations | Responsys apps connect programs and campaign messages to external systems; apps are available from Oracle and other developers through Oracle Cloud Marketplace. | The SaaS page lists Stripe, Salesforce, HubSpot, Intercom, Mixpanel, Google Analytics, Segment, ChartMogul, Zendesk, and Amplitude. |
| Intended users | Oracle describes Responsys as campaign management for B2C marketing teams. | The team page says Petals is designed to make data analysis accessible to non-technical users and small and medium-sized businesses. |
| Purpose | Oracle Responsys is a cross-channel campaign management platform for B2C marketing teams to create targeted audiences and deliver personalized messages in near real time. | Petals for SaaS connects subscription data, user analytics, and other sources to provide insights on MRR, churn, customer lifetime value, and growth opportunities. |
Oracle Responsys plans
- Marketing Automation Responsys Enterprise Cloud Service$2 a year
Petals for SaaS plans
- Seedling£20 a month
- Sapling£1,000 a month
- CanopyPriced on request
Pick Oracle Responsys if…
It is designed for B2C marketing teams managing personalized campaigns across several channels. Teams needing audience tools, integrations, APIs, and browser-based SaaS access may find it suitable.
Pick Petals for SaaS if…
You want what its maker publishes above — check its page for the details.