Optimate
7.9#6 in ai social media caption generatorsFrom £29 a monthFree planAndroidiOSWebAPI
VisitOptimate vs Simplified
Simplified
8.3#1 in ai social media caption generatorsFrom $19 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Optimate | Simplified |
|---|---|---|
| AI writing | Its generator produces captions, hooks, variations and hashtags adapted to each target platform. | Its writer provides more than 50 templates for blogs, advertising, product descriptions, email subjects and social captions in multiple languages. |
| Documentation | The help centre covers account connections, supported platforms, AI content and images, scheduling, analytics, remixing and Claude. | Developer documentation includes versioned API reference pages, authentication, quick-start commands, base URL and rate-limit guidance. |
| Mobile app | Optimate describes an Android app for creating and checking posts and receiving scheduled post notifications. | Yes |
| Security | The privacy policy describes secure hosting, encryption where appropriate, access controls, monitoring and least privilege measures. | Payments are handled by Stripe, described by Simplified as PCI Service Provider Level 1 certified. |
Optimate plans
- FreeFree
- Pro£29 a month
- Studio£59 a month
- Agency£135 a month
- EnterprisePriced on request
Simplified plans
- FreeFree
- Starter$79 a month
- Free ForeverFree
- Pro$19 a month
- Business$49 a month
- Growth$149 a month
Pick Optimate if…
Optimate suits small businesses, creators and agencies planning social content across multiple accounts. Its client approval links may also suit teams that need clients to review drafts without creating an account.
Pick Simplified if…
Simplified suits people creating presentations and other designs who want templates, brand-kit controls, and collaborative editing. It also fits mobile users on iOS or Android, while teams can choose plans with additional seats.