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OP3 vs Veritonic

OP3

7.6#2 in podcast analytics softwareFrom $100 a month
Free planWebAPI
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What both publish

FactOP3Veritonic
AudienceThe project describes its intended users as podcasters and podcast hosting companies.The company says brands, agencies, publishers, and platforms use its services across the campaign lifecycle.
Founded20222015
PrivacyOP3 says it stores basic request attributes, hashes and encrypts listener IP addresses before storage, and does not join IP addresses with third-party data or services.Veritonic says it complies with privacy policies around the world, including GDPR.

OP3 plans

  • FreeFree
  • OP3 Sponsorship$100 a month

Veritonic plans

  • Custom pricingPriced on request

Pick OP3 if…

OP3 suits podcasters and podcast hosting companies that want download analytics through a feed prefix. It may also suit users who want public stats pages or API access to collected data.

Pick Veritonic if…

Veritonic suits brands, agencies, publishers, and platforms managing campaigns across audio, video, CTV, social, or podcasts. It is relevant to teams needing creative, brand-lift, and attribution analytics.

Charts they share