Nexxen DSP
6.1#2 in supply side platformsWebAPI
VisitNexxen DSP vs The Trade Desk
The Trade Desk
5.9#5 in demand side platformWebAPI
VisitWhat both publish
| Fact | Nexxen DSP | The Trade Desk |
|---|---|---|
| AI optimization | Nexxen uses AI and machine-learning models to optimize measurement, media and creative decisions during campaigns. | The company says its AI analyzes up to 15 million ad opportunities each second to optimize campaigns in real time. |
| Founded | Nexxen International Ltd. was incorporated in Israel on March 20, 2007. | The Trade Desk was co-founded in 2009. |
| Headquarters | The annual filing identifies Tel Aviv, Israel as company headquarters. | The company lists Ventura, California as its headquarters. |
| What it does | Nexxen DSP manages programmatic advertising planning, activation and optimization across video, display, mobile, connected TV and other digital channels. | The Trade Desk is a demand-side platform that helps advertisers reach audiences, buy digital advertising, and measure campaign impact. |
Nexxen DSP plans
- Nexxen DSPPriced on request
The Trade Desk plans
No prices published.
Pick Nexxen DSP if…
It may suit advertisers or teams seeking a platform spanning television, video, display, mobile and digital channels. Its range of audience and content targeting options may fit teams that need those approaches and attribution reporting.
Pick The Trade Desk if…
The platform is intended for data-driven marketers planning programmatic campaigns. Advertisers, publishers, and partners can contact the company to discuss tailored solutions.