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MSG91 vs OpenWA

MSG91

8.1#1 in sms apisFrom ₹2,000 a month
Free planAndroidiOSWebAPI
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OpenWA logo

OpenWA

6.0#28 in whatsapp business api providersFree plan
Free planWebAPISelf-hosted
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What both publish

FactMSG91OpenWA
IntegrationsMSG91 lists integrations or connectors including Shopify, Zoho CRM, CleverTap, Excel, Google Sheets, Auth0, Zapier, Pabbly Connect, viaSocket, Tally and Kylas.The maker documents community nodes for n8n and SDKs for JavaScript/TypeScript, Python and PHP.
ProductMSG91 describes itself as a cloud communication platform offering APIs and tools for SMS, WhatsApp, RCS, email, voice and authentication.OpenWA is an open-source, self-hosted WhatsApp API gateway that wraps a WhatsApp connection in a REST API for applications to send and receive messages.
Security controlsMSG91's SOC 2 Type II report covers security, availability, processing integrity, confidentiality and privacy controls for the 26 January–26 April 2024 observation period.The product lists API-key authentication, scoped keys, per-key IP allow-lists, CIDR IP whitelisting, rate limiting and audit features.

MSG91 plans

  • FreeFree
  • Starter₹2,000 a month
  • Basic₹4,600 a month
  • Alpha₹7,500 a month
  • SMS — 16,500 India-to-India messages—
  • SMS — 30,000 India-to-India messages—

OpenWA plans

  • OpenWAFree

Pick MSG91 if…

MSG91 suits businesses and developers that need APIs for transactional messaging or OTP verification. It may also fit teams using the listed ecommerce and CMS add-ons or email connections.

Pick OpenWA if…

OpenWA suits developers and organizations that want to host a WhatsApp messaging gateway and manage its accounts, integrations and storage themselves. It is not a fit for anyone requiring Meta's official Cloud API, since it uses unofficial clients and carries a non-zero account restriction or ban risk.

Charts they share