Metricool
8.9#3 in social media management toolsFrom $240 a yearFree planAndroidiOSWebAPI
VisitMetricool vs Zoho Social
Zoho Social
8.4#13 in social media management toolsFree planFree planAndroidiOSWeb
VisitWhat both publish
| Fact | Metricool | Zoho Social |
|---|---|---|
| Analytics level | basic | basic |
| Approval workflow | Yes | No |
| Cancellation Policy | Paid plans can be canceled anytime and remain active through the current billing cycle. | Subscriptions can be canceled at any time. |
| Founded | Metricool was founded in 2015 by Juan Pablo Tejela and Laura Montells. | 1996 |
| Free plan | Yes | Yes |
| Headquarters | Madrid, Spain | Chennai, India |
| Social accounts | 1 | 12 |
| Social inbox | Yes | No |
| Supported networks | Facebook,Instagram,Threads,X,Bluesky,LinkedIn,Pinterest,TikTok,Google Business Profile,YouTube,Twitch | X,Instagram,Facebook,Google Business Profile,LinkedIn,TikTok,Pinterest,Mastodon,YouTube,Threads,Bluesky |
| Supported Platforms | Supported networks and platforms include Facebook, Instagram, Threads, X, Bluesky, Pinterest, TikTok, YouTube, Twitch, LinkedIn, and Google Business Profile. | Supports X, Instagram, Facebook, Google My Business, LinkedIn, YouTube, Pinterest, Mastodon, and TikTok. |
Metricool plans
- FreeFree
- Starter$25 a month
- Advanced$67 a month
- Starter$240 a year
- Advanced$636 a year
- CustomPriced on request
Zoho Social plans
- FreeFree
- Standard—
- Professional—
- Premium—
- AgencyPriced on request
- Agency PlusPriced on request
Pick Metricool if…
Metricool suits social media professionals, business owners, agencies, brands, and creators managing multiple channels. Its free plan can suit someone who needs one brand and up to 20 scheduled posts monthly.
Pick Zoho Social if…
Zoho Social is suited to individuals, teams, and agencies organizing posts across social networks. Agencies can use its branded dashboard and client invitations, while teams can collaborate on drafts and approvals.