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Messente vs MSG91

MSG91

8.1#1 in sms apisFrom ₹2,000 a month
Free planAndroidiOSWebAPI
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What both publish

FactMessenteMSG91
Founded2013The Udyam certificate records incorporation and business commencement on 18 June 2010.
HeadquartersTallinn, EstoniaThe Udyam certificate lists the enterprise address in Indore, Madhya Pradesh, India, PIN 452011.
IntegrationsThe integrations page describes API documentation, Zapier connections, and native integrations including Salesforce, Optimove, user.com, and SalesManago.MSG91 lists integrations or connectors including Shopify, Zoho CRM, CleverTap, Excel, Google Sheets, Auth0, Zapier, Pabbly Connect, viaSocket, Tally and Kylas.
ProductMessente provides a business messaging platform for sending SMS, Viber, and WhatsApp messages globally.MSG91 describes itself as a cloud communication platform offering APIs and tools for SMS, WhatsApp, RCS, email, voice and authentication.
Security controlsThe compliance page lists Google OAuth SSO, custom message retention periods, IP whitelisting for API keys, and multi-factor authentication; SCIM is not supported.MSG91's SOC 2 Type II report covers security, availability, processing integrity, confidentiality and privacy controls for the 26 January–26 April 2024 observation period.
SupportThe pricing page describes basic support and onboarding for Pay-As-You-Go and dedicated support with an Account Manager for the Commitment plan.Support is available by chat, email, WhatsApp call or Google Meet; listed hours are Monday–Saturday 8:00 AM–midnight IST and Sundays and holidays 10:00 AM–7:00 PM IST.

Messente plans

  • Essential—
  • Professional—
  • Enterprise—
  • Pay as you go—
  • WhatsApp BusinessFree
  • Pay-As-You-GoFree

MSG91 plans

  • FreeFree
  • Starter₹2,000 a month
  • Basic₹4,600 a month
  • Alpha₹7,500 a month
  • SMS — 16,500 India-to-India messages—
  • SMS — 30,000 India-to-India messages—

Pick Messente if…

Messente suits teams that need programmable business messaging across several channels, or need OTP delivery and phone-number lookup. Its pricing page positions Pay-As-You-Go for teams starting with SMS and the Commitment plan for businesses scaling beyond it.

Pick MSG91 if…

MSG91 suits businesses and developers that need APIs for transactional messaging or OTP verification. It may also fit teams using the listed ecommerce and CMS add-ons or email connections.

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