
Mediahawk
5.5#17 in inbound call tracking softwareWebAPI
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| Fact | Mediahawk | Nimbata |
|---|---|---|
| Founded | 2002 | 2013 |
| Integrations | Mediahawk lists integrations including Google products, Meta, HubSpot, Salesforce, Microsoft Power BI, and Zapier. | Listed integrations include Google Ads, Pipedrive, Zapier, webhooks, Microsoft Dynamics, HubSpot, GA4, Meta, Looker Studio, Google Sheets, Salesforce, Zoho, Slack and others. |
| Product | Mediahawk provides call tracking and marketing attribution to help marketers understand which campaigns generate calls and leads. | Nimbata tracks inbound calls back to the channel, campaign, keyword, and ad that generated them. |
| Security | Mediahawk states it is OFCOM registered and regulated, PECR regulated, ICO registered, and Cyber Essentials certified, and supports multi-factor authentication. | Nimbata describes encryption in transit and at rest, multifactor authentication, and role-based access controls. |
| Support | The Client Excellence Programme includes support from onboarding onward; support is also available through a portal, phone, email, and website live chat. | Nimbata states that it offers knowledge-base articles, email, live chat, phone support and plan-dependent dedicated account managers. |
It suits marketers and organizations that need to connect advertising activity with phone enquiries and other lead actions. The Enterprise plan is described for large businesses seeking extensive analytics and support.
Nimbata suits marketing agencies and multi-location businesses that need to attribute inbound calls to campaigns and marketing sources. Teams seeking call analysis, routing, and revenue attribution can also draw on its listed features.