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MapleConnect vs Shape

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Shape

6.1#20 in mortgage crm software
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What both publish

FactMapleConnectShape
ProductMapleConnect is an AI-native mortgage CRM for borrower and referral-partner pipelines, follow-up, scheduling, and contact records.Shape is an all-in-one mortgage CRM platform covering lead generation, loan origination, marketing, communication, automation, AI, and reporting.

MapleConnect plans

  • FreeFree
  • MapleConnect FreeFree
  • Essential$199 a month
  • Professional$299 a month
  • Premium$399 a month

Shape plans

  • CompletePriced on request
  • CorePriced on request
  • EnterprisePriced on request

Pick MapleConnect if…

MapleConnect is designed for solo loan officers and teams that need borrower and referral-partner pipeline tools. It may suit mortgage businesses looking to automate outreach and scheduling while keeping lending decisions and underwriting in their own LOS.

Pick Shape if…

Shape is positioned for solo brokers, growing broker shops, multi-branch lenders, and enterprise mortgage organizations. It may suit teams that want borrower intake, loan workflows, marketing, and communications in one platform.

Charts they share