Manago AI (formerly SALESmanago)
8.7#3 in marketing automation softwareFrom €30 a monthFree planAndroidiOSWebAPI
VisitManago AI (formerly SALESmanago) vs NP6 Customer Data Platform
NP6 Customer Data Platform
5.2#51 in customer data platformsAPI
VisitWhat both publish
| Fact | Manago AI (formerly SALESmanago) | NP6 Customer Data Platform |
|---|---|---|
| Automation | Marketing automation triggers cross-channel journeys when customers browse, buy, abandon carts, return, or disengage. | NP6 supports visual workflows, lifecycle nurturing, behavioral triggers, and an AI assistant for automated scenarios. |
| Customer data platform | The platform unifies behavioral, purchase, engagement, preference, consent and predictive data into live customer profiles. | Its CDP centralizes customer data, provides a unified 360° customer view, and supports real-time behavioral segmentation. |
| Founded | LinkedIn lists 2011 as the founding year; a 2016 company press release also says SALESmanago was founded in 2011. | 1999 |
| Headquarters | Krakow, Poland | Suresnes, France |
| Integrations | The integration catalogue includes Shopify, Magento 2, WordPress/WooCommerce, PrestaShop, Shoper, Shopware, OpenCart, VTEX, BigCommerce and support or CRM tools. | NP6 connects with other systems through APIs and says data flows can be automated with access to over 5,000 applications via Zapier. |
| Product | Manago AI describes itself as an AI Customer Engagement Platform for understanding customers, acting on behavioural signals, and creating growth campaigns. | NP6 is a marketing automation tool with an integrated Customer Data Platform for creating, segmenting, and personalizing campaigns. |
Manago AI (formerly SALESmanago) plans
- Agentic AI Boost€30 a month
- Agentic AI Power€99 a month
- Agentic AI StarterFree
- AI StarterFree
- AI Boost€30 a month
- AI Power€99 a month
NP6 Customer Data Platform plans
No prices published.
Pick Manago AI (formerly SALESmanago) if…
It suits e-commerce teams seeking customer profiles and automated campaigns across multiple channels. Teams should account for contact-based pricing, usage charges, and monthly AI allowances.
Pick NP6 Customer Data Platform if…
You want what its maker publishes above — check its page for the details.