
MailUp
7.0#90 in email marketing toolsFrom €48 a monthWebAPI
Visit

| Fact | MailUp | Zoho Campaigns |
|---|---|---|
| A/B testing | Yes | Yes |
| Audience segmentation | Yes | Yes |
| Automation | The platform supports automated email and SMS workflows, with 3 automations in Starter and up to 100 in Plus and Premium. | Professional includes drag-and-drop workflows, abandonment-cart and purchase-follow-up automations, frequency capping and webhooks. |
| Email automation | Yes | Yes |
| Founded | 2002 | 1996 |
| Free plan | No | Yes |
| Integrations | MailUp lists integrations and compatibility areas including CRM, CMS, e-commerce, ERP, external databases, and business intelligence systems. | The pricing comparison lists integrations including Zoho CRM, Zoho Analytics, Salesforce, Shopify, SurveyMonkey, Zapier, HubSpot, WooCommerce and Google Analytics tracking URLs. |
You want what its maker publishes above — check its page for the details.
Zoho Campaigns suits small businesses and teams building email, SMS, or WhatsApp campaigns with segmentation, automation, and testing. It also fits ecommerce users needing promotional, follow-up, feedback, or abandoned-cart messages.