Mailchimp
8.3#1 in email marketing softwareFrom $13 a monthFree planAndroidiOSWebAPI
VisitMailchimp vs Maileroo
What both publish
| Fact | Mailchimp | Maileroo |
|---|---|---|
| Analytics | Reporting includes campaign reports, send-time optimization, smart recommendations and engagement analytics. | Maileroo provides click and open tracking, delivery event reporting, email lifecycle tracking, searchable activity, data exports, and real-time analytics. |
| Founded | 2001 | 2024 |
| Free plan | Yes | Yes |
| Headquarters | Atlanta, USA | Melbourne, Australia |
| Integrations | Mailchimp advertises more than 300 integrations, including Shopify, WooCommerce, Canva, Zapier, Salesforce, WordPress, Stripe and QuickBooks Online. | The integrations page lists SDKs for PHP, Laravel, Node.js, Python, .NET, Go, and Java, plus WordPress, WooCommerce, Zapier, Make, and Pabbly integrations. |
Mailchimp plans
- FreeFree
- Essentials$13 a month
- Standard$20 a month
- Premium$350 a month
Maileroo plans
- Free PlanFree
- FreeFree
- Basic$10 a month
- Starter$15 a month
- Premium$30 a month
- Pro$72 a month
Pick Mailchimp if…
Mailchimp suits people who need email campaigns alongside automation, segmentation, landing pages, or A/B testing. Its free plan may fit smaller contact lists and modest monthly sending needs.
Pick Maileroo if…
Maileroo is aimed at developers and scaling businesses, including startups, agencies and enterprises that need email sending, inbound routing or testing tools. Its API, SDKs and CI/CD access may suit teams integrating email into software workflows.