MailBluster
7.1#34 in email marketing softwareFrom $5 a monthFree planWebAPI
VisitMailBluster vs Substack
What both publish
| Fact | MailBluster | Substack |
|---|---|---|
| Audience segmentation | Yes | Yes |
| Email automation | Yes | Yes |
| Free plan | Yes | Yes |
| Integrations | The site lists WordPress, WooCommerce, Salesforce, Zapier, Zoho, Make, Pabbly Connect, Integrately, and Monkedo integrations. | Official integrations include RSS, podcast distribution to Apple and Spotify, Google Analytics 4, Google Tag Manager, X and Facebook pixels, Google site verification, YouTube and LinkedIn account connections. |
MailBluster plans
- StarterFree
- Pro$5 a month
- Managed SMTP — 10,000 emails/month$17 a month
- Executive$10 a month
- Managed$15.30 a month
Substack plans
- Free publishingFree
- Free to startFree
- Custom domain$50, paid once
- Paid subscriptions—
Pick MailBluster if…
You want what its maker publishes above — check its page for the details.
Pick Substack if…
Substack suits writers, journalists, podcasters, video creators, experts, educators, and media companies building a direct subscriber audience. It is useful for creators who want multiple media formats, audience discovery, segmentation, email automation, and paid subscription options.