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LoyaltyLion vs Smile.io

LoyaltyLion logo

LoyaltyLion

8.1#1 in loyalty program softwareFrom $199 a month
Free planAndroidiOSWebAPI
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Smile.io

6.8#7 in customer loyalty softwareFrom $15 a month
Free planWebAPI
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What both publish

FactLoyaltyLionSmile.io
Founded20122012
IntegrationsLoyaltyLion says it connects with more than 100 partner technologies, including Shopify POS, Klaviyo, HubSpot, Zendesk, Omnisend, Recharge, Attentive and Judge.me.The integrations directory lists tools including Klaviyo, Gorgias, Judge.me, Recharge, Tapcart, and Shopify POS.
ProductLoyaltyLion provides ecommerce brands with customizable loyalty programs designed to encourage repeat purchases and build customer relationships.Smile describes itself as a loyalty platform for Shopify brands.
RewardsCustomers can earn points for activities such as purchases, referrals, reviews, account creation, birthdays, and social follows.Points can be redeemed for percentage or fixed discounts, free shipping, free or exclusive products, and custom rewards.
SecurityLoyaltyLion states that it has a SOC 2 Type I attestation covering controls related to security, processing integrity, availability, confidentiality, and privacy.Smile’s site states that it is SOC 2 Type II compliant.
SupportThe pricing page lists dedicated onboarding support and fast live chat and email support, and says all plan levels can access the Support team.The Plus plan includes priority support, and its pricing comparison lists live chat with a loyalty expert among its support features.

LoyaltyLion plans

  • FreeFree
  • Classic$199 a month
  • AdvancedPriced on request
  • PlusPriced on request

Smile.io plans

  • FreeFree
  • Essential$15 a month
  • Standard$79 a month
  • Growth$199 a month
  • Plus$999 a month
  • EnterprisePriced on request

Pick LoyaltyLion if…

LoyaltyLion suits Shopify merchants looking to reward customer actions with points, perks, or VIP tiers. Its API and integrations may suit brands that want to customize loyalty experiences or connect them with other platforms.

Pick Smile.io if…

You want what its maker publishes above — check its page for the details.

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