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Lotame Spherical Data Collaboration Platform vs Piano DMP

What both publish

FactLotame Spherical Data Collaboration PlatformPiano DMP
HeadquartersColumbia, Maryland, United StatesPhiladelphia, United States
IntegrationsLotame lists connections including Amazon, Adobe Audience Manager, Google Ad Manager, Google DV360, Meta, The Trade Desk, Snowflake, Tealium, TikTok, YouTube and many data providers.Documented direct connections include Facebook, LinkedIn, Google Ads, Google Ad Manager, Xandr, Equativ, Adform, Platform161, and Nativo.

Lotame Spherical Data Collaboration Platform plans

  • Paid version$1 a month
  • Custom enterprise pricingPriced on request
  • Spherical Data Collaboration PlatformPriced on request

Piano DMP plans

No prices published.

Pick Lotame Spherical Data Collaboration Platform if…

It suits digital marketers, agencies, and media companies seeking tools for data collaboration, audience development, and advertising activation. Its audience-specific offerings include Data Buyer for agencies and Data Seller for media companies.

Pick Piano DMP if…

Piano Audience suits digital businesses that use customer data for personalization, analytics, and exports to other systems. It may fit teams that need to combine anonymous and known profiles or build segments from web, app, and other data.

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