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Isentia vs Muck Rack

Isentia

6.5#3 in media monitoring software
AndroidiOSWeb
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What both publish

FactIsentiaMuck Rack
Alert channelspush notificationsemail,Slack
Founded19822009
IntegrationsThe Isentia app supports sharing media items using a phone’s native sharing functionality.The maker's integrations help collection lists email integration and Slack integration; pricing also lists alerts via email and Slack and Google Analytics integration.
News monitoringYesYes
ReportingUsers can turn analytics dashboards into interactive, branded reports and share them as a weblink or PDF.Reporting tools generate shareable reports and dashboards with measures including reach, sentiment, and share of voice.
SecurityIsentia announced that its platform was included in Pulsar Group’s ISO/IEC 27001:2022 certification.Muck Rack states that it is SOC 2 certified and describes access controls, encryption, monitoring, incident response, continuous testing, independent audits, and third-party assessments.
Sentiment analysisYesYes
Social network coverageFacebook,Twitter,YouTube,Instagram,Tumblr,RedditX,Facebook,Instagram,YouTube,TikTok,LinkedIn
SupportIsentia says customers receive a local, dedicated account management team, and its support page lists [email protected] and a free online help site.The pricing page lists self-led onboarding and pooled customer success for Starter, with instructor-led onboarding and named customer success for Standard and Premier.
Web monitoringYesYes

Isentia plans

No prices published.

Muck Rack plans

  • StarterPriced on request
  • StandardPriced on request
  • PremierPriced on request

Pick Isentia if…

Isentia may suit teams that need to monitor web, news, and the listed social networks, and review sentiment. It is available on web, iOS, and Android.

Pick Muck Rack if…

Muck Rack suits PR teams, agencies, practitioners, freelancers, and organizations that need media contacts, monitoring, pitching, and reporting together. It also fits teams tracking social, news, podcast, and large-language-model visibility.

Charts they share