Infobip SMS API
7.2#15 in sms api servicesFree planFree planWebAPI
VisitInfobip SMS API vs MSG91
What both publish
| Fact | Infobip SMS API | MSG91 |
|---|---|---|
| Founded | 2006 | The Udyam certificate records incorporation and business commencement on 18 June 2010. |
| Global reach | Infobip says its SMS API reaches over 190 countries through more than 800 direct connections. | MSG91 says its SMS service reaches 210+ countries through localized telecom operators and real-time rerouting. |
| Headquarters | United Kingdom | The Udyam certificate lists the enterprise address in Indore, Madhya Pradesh, India, PIN 452011. |
| Integrations | Infobip lists integrations including ActiveCampaign, Adobe Commerce, HubSpot, Salesforce, Shopify, WooCommerce, Zapier, and Zoho. | MSG91 lists integrations or connectors including Shopify, Zoho CRM, CleverTap, Excel, Google Sheets, Auth0, Zapier, Pabbly Connect, viaSocket, Tally and Kylas. |
| Support | Infobip’s SMS documentation links to a support center for troubleshooting guides and frequently asked questions. | Support is available by chat, email, WhatsApp call or Google Meet; listed hours are Monday–Saturday 8:00 AM–midnight IST and Sundays and holidays 10:00 AM–7:00 PM IST. |
Infobip SMS API plans
- Pay-as-you-go—
- SMS API pay-as-you-goFree
MSG91 plans
- FreeFree
- Starter₹2,000 a month
- Basic₹4,600 a month
- Alpha₹7,500 a month
- SMS — 16,500 India-to-India messages—
- SMS — 30,000 India-to-India messages—
Pick Infobip SMS API if…
Infobip SMS API suits developers adding business messaging to existing systems, including authentication, support updates, or marketing workflows. It may fit teams that need both outbound and inbound SMS.
Pick MSG91 if…
MSG91 suits businesses and developers that need APIs for transactional messaging or OTP verification. It may also fit teams using the listed ecommerce and CMS add-ons or email connections.