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Improvely vs Triple Whale

Improvely logo

Improvely

6.3#22 in marketing attribution softwareFrom $29 a month
WebAPI
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Triple Whale

8.1#1 in ecommerce analytics softwareFrom $219 a month
Free planAndroidiOSWebAPI
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What both publish

FactImprovelyTriple Whale
APIImprovely provides a developer API for custom tracking, with documented endpoints for projects, links, conversions, users, and permissions.The public API supports sending data into Triple Whale, pulling business data and publishing metrics to the Summary page or attribution workflows.
IntegrationsIts documentation lists integrations for WooCommerce, Shopify, Volusion, BigCommerce, and MailChimp.Triple Whale lists more than 60 pre-built integrations spanning Shopify, WooCommerce, BigCommerce, ad networks, marketplaces, email, subscriptions, shipping, reviews, warehouses and collaboration tools.
ProductImprovely is a hosted dashboard for tracking marketing efforts and identifying the sources of signups and sales.Triple Whale describes itself as an AI operating system for modern commerce that unifies business data, measures growth, and supports decisions and actions.

Improvely plans

  • Freelancer$29 a month
  • Startup$79 a month
  • Small Agency$149 a month
  • Large Agency$299 a month

Triple Whale plans

  • FreeFree
  • Foundation$219 a month
  • Automate$749 a month
  • EnterprisePriced on request

Pick Improvely if…

You want what its maker publishes above — check its page for the details.

Pick Triple Whale if…

Triple Whale suits ecommerce and retail brands that want to unify business data, track growth, and support marketing and operational decisions. Marketing, ecommerce, and data leaders may find its attribution, integrations, AI tools, and measurement options relevant.

Charts they share