Icegram Express
6.5#110 in email marketing softwareFrom $99 a yearFree planSelf-hosted
VisitIcegram Express vs Substack
What both publish
| Fact | Icegram Express | Substack |
|---|---|---|
| Audience segmentation | Yes | Yes |
| Email automation | Yes | Yes |
| Free plan | Yes | Yes |
| Integrations | The pricing page lists integrations including WooCommerce Abandoned Cart, Easy Digital Downloads, GiveWP, Yith Wishlist, LearnDash, Contact Form 7, Ninja Forms, Forminator, Gravity Forms, and WP Forms. | Official integrations include RSS, podcast distribution to Apple and Spotify, Google Analytics 4, Google Tag Manager, X and Facebook pixels, Google site verification, YouTube and LinkedIn account connections. |
| Privacy | The maker says subscriber lists and campaign contents are stored in the customer’s self-hosted WordPress database and are not retained or sold on external servers. | Substack's privacy policy says it endeavors to protect personal information but cannot guarantee complete security. |
Icegram Express plans
- LiteFree
- Max$99 a year
Substack plans
- Free publishingFree
- Free to startFree
- Custom domain$50, paid once
- Paid subscriptions—
Pick Icegram Express if…
You want what its maker publishes above — check its page for the details.
Pick Substack if…
Substack suits writers, journalists, podcasters, video creators, experts, educators, and media companies building a direct subscriber audience. It is useful for creators who want multiple media formats, audience discovery, segmentation, email automation, and paid subscription options.