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Gupshup vs Messente

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Gupshup

7.2#2 in phone verification softwareFree plan
Free planWebAPI
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What both publish

FactGupshupMessente
ChannelsThe platform supports omnichannel conversations through WhatsApp, Instagram, SMS and RCS.Messente also lists RCS as a messaging channel.
FoundedGupshup identifies 2004 as its founding year and says it was born in India.2013
Free planNoNo
HeadquartersCupertino, California, United StatesTallinn, Estonia
IntegrationsGupshup advertises more than 500 plug-and-play integrations covering CRMs, support, payments and commerce.The integrations page describes API documentation, Zapier connections, and native integrations including Salesforce, Optimove, user.com, and SalesManago.

Gupshup plans

  • Gupshup messaging feeFree
  • WhatsApp API Self ServePriced on request
  • WhatsApp API Self-ServeFree
  • EnterprisePriced on request

Messente plans

  • Essential—
  • Professional—
  • Enterprise—
  • Pay as you go—
  • WhatsApp BusinessFree
  • Pay-As-You-GoFree

Pick Gupshup if…

Gupshup suits marketing, commerce, growth, and customer support teams that want to automate conversations across multiple channels. It may also suit teams that need agent controls and human handoff for complex cases.

Pick Messente if…

Messente suits teams that need programmable business messaging across several channels, or need OTP delivery and phone-number lookup. Its pricing page positions Pay-As-You-Go for teams starting with SMS and the Commitment plan for businesses scaling beyond it.

Charts they share