Gradient Works
7.5#2 in sales territory management softwareFrom $799 a monthFree planWebAPI
VisitGradient Works vs MapBusinessOnline
MapBusinessOnline
7.1#5 in sales territory management softwareFrom $150 a yearAPImacOSWindows
VisitWhat both publish
| Fact | Gradient Works | MapBusinessOnline |
|---|---|---|
| Company | Gradient Works was founded in 2020 and is headquartered in Austin, Texas. | SpatialTEQ Inc. is headquartered in Cornish, Maine, USA, and was founded in 2008. |
| Company founded | The company was founded in 2020. | SpatialTEQ says it was founded in 2008. |
| Company headquarters | LinkedIn and Crunchbase place headquarters in Austin, Texas. | SpatialTEQ lists 9 Pease Lane, Cornish, Maine 04020, USA as its address. |
| Company legal name | Crunchbase lists the legal name as Gradient Works, Inc. | SpatialTEQ Inc. is identified as the U.S. corporation that publishes MapBusinessOnline. |
| Documentation | The documentation site covers Bookbuilder, Routing, Analytics, Account Research, integrations, automation actions and a release changelog. | Documentation includes a getting-started guide, toolbar help, many support articles, YouTube tutorials, and generated SDK namespace references. |
| Founded | 2020 | 2008 |
| Headquarters | Austin, Texas, United States | Cornish, Maine, USA |
| Integrations | Listed integrations are Slack, Salesloft, Outreach, Google Calendar and Microsoft 365, with Groove, ZoomInfo and 6sense described as planned. | GetApp reports zero formal integrations in its integration catalog, while user mentions include Salesforce Sales Cloud, Microsoft Access, and Microsoft Excel. |
| Licence | Opened documentation describes a managed Salesforce package and cloud service but does not state an open-source licence. | The service is proprietary, copyrighted software licensed rather than sold; the terms prohibit reverse engineering and derivative works. |
| Rating on G2 | 4.9 out of 5 from 11 reviews | 4.5 out of 5 from 52 reviews |
| Routing | Routing performs lead-to-account matching and assignment inside Salesforce for inbound leads, handoffs, customer-success assignments and escalations. | Standard and higher plans provide optimized routes, time-window support, driving-time polygons, and routes of up to 150 stops. |
| Security | Gradient Works says it completed a SOC 2 Type 2 audit and provides a process to request the report. | The company says sessions use SSL, uploaded data is encrypted, passwords protect accounts, and employees cannot view customer maps or business data. |
Gradient Works plans
- FreeFree
- Growth$799 a month
- EnterprisePriced on request
MapBusinessOnline plans
- 1-month Free TrialFree
- Free trialFree
- Starter$150 a year
- Standard$500 a year
- Pro$900 a year
- Standard Team$2,375 a year
Pick Gradient Works if…
It suits B2B commercial sales and RevOps teams, particularly upper mid-market software companies with 200–2,500 employees using Salesforce. Teams relying on HubSpot or CSV can use Account Research and Carve territory planning, but not the full platform.
Pick MapBusinessOnline if…
It suits organizations that need to map business locations, plan territories, analyze markets, or route multiple stops. Teams can also use it to plot CRM or accounting data, including Microsoft Dynamics and Intuit QuickBooks.