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Google Lens vs Pinterest Lens

Google Lens logo

Google Lens

6.8#2 in visual clothing search appsFree plan
Free planAndroidiOSWebmacOS
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What both publish

FactGoogle LensPinterest Lens
Privacy controlsGoogle says users can manage, export, and delete information and adjust privacy settings across its services.Users can access, edit, or delete personal data, and can adjust certain privacy and data-sharing settings.
ShoppingLens can find who makes a pictured item, its price, and where to buy it, with text refinement for patterns, colors, or sizes.Users can select objects in a Pin to see similar items available to buy on a merchant website where available.
Visual searchLens searches using a camera, image, or screenshot.Pinterest visual search can search images or parts of images and find Pins featuring similar items.

Google Lens plans

  • Google LensFree

Pinterest Lens plans

  • Pinterest LensFree

Pick Google Lens if…

Lens suits people who want to search or identify things from images, translate or copy text, or explore pictured products. Students can also use its question and homework search features in the Google app.

Pick Pinterest Lens if…

It suits people looking for visual inspiration from objects, images, or products. Shopping search is available where similar items are offered by merchant websites.

Charts they share