Fullstory
8.5#3 in heatmap and session replay toolsFree planFree planAndroidiOSWebAPI
VisitFullstory vs Heatmap
What both publish
| Fact | Fullstory | Heatmap |
|---|---|---|
| Free plan | Yes | No |
| Heatmaps | Heatmap tooling includes scroll maps, click maps and conversion maps. | Heatmaps and scrollmaps connect page interactions with revenue attribution, including revenue per element. |
| Integrations | Fullstory offers an out-of-the-box partner ecosystem, an open API, webhooks, JavaScript and HTTP APIs, plus data-layer capture for analytics platforms. | The hosted MCP server connects Heatmap data to Claude, ChatGPT, Cursor, and Codex; MCP/API access is included on Scale and above. |
| Mobile capture | Yes | Yes |
| Rage-click detection | Yes | Yes |
Fullstory plans
- FullstoryFreeFree
- AdvancedPriced on request
- BusinessPriced on request
- Data DirectPriced on request
- EnterprisePriced on request
Heatmap plans
- Launch$199 a month
- Growth$349 a month
- Scale$699 a month
Pick Fullstory if…
Fullstory suits businesses that want to analyze behavior across web and mobile experiences. It may be useful to teams combining session replay with funnel, journey, and mobile analytics.
Pick Heatmap if…
You want what its maker publishes above — check its page for the details.