Freshmarketer
8.2#11 in marketing automation softwareFrom $15 a monthFree planWebAPI
VisitFreshmarketer vs Manago AI (formerly SALESmanago)
Manago AI (formerly SALESmanago)
8.7#3 in marketing automation softwareFrom €30 a monthFree planAndroidiOSWebAPI
VisitWhat both publish
| Fact | Freshmarketer | Manago AI (formerly SALESmanago) |
|---|---|---|
| Audience | Freshworks describes Freshmarketer as built for sales and marketing teams and for attracting, nurturing, and converting customers. | Manago AI says its platform is built for e-commerce and its pricing page cites use by 2,000+ growing brands. |
| Automation | It provides email, WhatsApp, SMS, transactional-email, chatbot, chat-campaign, and real-time customer-journey automation. | Marketing automation triggers cross-channel journeys when customers browse, buy, abandon carts, return, or disengage. |
| Channels | It supports email, SMS, WhatsApp, live chat, Apple Message for Business, Google Business Messages, LINE, Instagram direct messages, Facebook Messenger, and social media campaigns. | The service supports coordinated email, SMS, WhatsApp, push notifications and website engagement. |
| Founded | 2010 | LinkedIn lists 2011 as the founding year; a 2016 company press release also says SALESmanago was founded in 2011. |
| Free plan | Yes | No |
| Headquarters | San Mateo, California, USA | Krakow, Poland |
| Integrations | Freshmarketer lists API access, Freshworks Marketplace, Shopify, Segment, Zapier, and WooCommerce integrations. | The integration catalogue includes Shopify, Magento 2, WordPress/WooCommerce, PrestaShop, Shoper, Shopware, OpenCart, VTEX, BigCommerce and support or CRM tools. |
Freshmarketer plans
- FreeFree
- Enterprise$15 a month
- FreeFree
Manago AI (formerly SALESmanago) plans
- Agentic AI Boost€30 a month
- Agentic AI Power€99 a month
- Agentic AI StarterFree
- AI StarterFree
- AI Boost€30 a month
- AI Power€99 a month
Pick Freshmarketer if…
Freshmarketer is aimed at sales and marketing teams working to attract, nurture, and convert customers. It suits teams looking to coordinate campaigns across email, messaging, and social channels.
Pick Manago AI (formerly SALESmanago) if…
It suits e-commerce teams seeking customer profiles and automated campaigns across multiple channels. Teams should account for contact-based pricing, usage charges, and monthly AI allowances.